Metaverse monetization program fee '47.5%' is too high to talk about

On April 11, 2022, Facebook operator Meta announced a monetization program for its social metaverse platform, Horizon Worlds . This monetization program will allow Metaverse-related creators to make money, but it has been discovered that a new high commission of ' 47.5% of the selling price ' will be charged to creators.

Meta plans to take 47.5% cut on virtual asset sales in its metaverse
https://www.cnbc.com/2022/04/13/meta-plans-to-take-a-nearly-50percent-cut-on-nft-sales-in-its-metaverse.html

Meta is developing a metaverse platform 'Horizon Worlds' that allows you to interact using avatars in virtual space. Many creators are interested in 'Horizon Worlds', and by April 2022, more than 10,000 kinds of worlds were created by creators. And on April 11, 2022, Meta announced a monetization program for creators. Creators who create worlds and items will be able to earn money.

Meta launches monetization program on Metaverse platform 'Horizon Worlds' --GIGAZINE

At the time of the above announcement, the details of the fee for creators were not revealed, but for creators who newly sell access rights to worlds and items on 'Horizon Worlds', ' VR platform' Meta Quest Store ' A Meta spokeswoman said that in addition to ' Sales commission: 30% ', 'Sales commission unique to' Horizon Worlds ': 17.5% ' will be charged. In other words, creators working at Horizon Worlds will be charged a total fee of 47.5%.

In November 2021, Meta (at that time Facebook) began offering a service that bypasses the fee collection of the app distribution platform, saying that 'the fees charged by Apple and Google on the app distribution platform are too high '. In doing so, CEO Mark Zuckerberg said, 'In building the Metaverse, we're focused on opening up'the opportunity for creators to make money from their work,'because Apple's 30% commission makes this difficult. , We will update our subscription products to allow creators to make more money, 'he said, blaming Apple's' 30% 'fee. However, the '47.5%' fee that Meta imposes on creators this time is much higher than Apple's fee.

Facebook begins to provide creators with a way to receive subscription revenue with zero fees-GIGAZINE

'We think (47.5% commission) is a very competitive price in the market,' said Vivek Sharma, Horizon Vice President at Meta, who pointed out that the 47.5% commission is too high. It shows the idea of proper pricing.