Dec 01, 2020 10:27:00

Apple reigns in the top share of the Japanese desktop PC market with the launch of the M1-equipped Mac mini

According to the latest data of

BCN ranking that creates a database of POS data collected from home appliance mass retailers nationwide and EC sites such as Amazon, it is equipped with the M1 chip that will be the first Apple Silicon announced on November 11, 2020. The Mac mini reveals that Apple has jumped to the top of the Japanese desktop PC sales share.

Apple's sales volume surged with the release of M1-equipped Mac mini, leading the market share by manufacturer --BCN + R
https://www.bcnretail.com/research/detail/20201129_201698.html

M1 Mac mini catapulted Apple to number one in Japanese desktop PC market | AppleInsider
https://appleinsider.com/articles/20/11/30/m1-mac-mini-catapulted-apple-to-number-one-in-japanese-desktop-pc-market

The graph below shows the changes in desktop PC sales share by manufacturer since the first week of August 2020. From August to November, Apple secured the third share (around 15%) in Japan, but in the third week of November when the M1 equipped Mac mini was released, the share increased at a stretch and became the top in the industry. It has recorded 27.1% of.

The driving force behind the increase in market share was the M1-equipped Mac mini. By adopting Apple's original M1 chip, the Mac mini has 3 times the CPU performance and 6 times the graphics performance compared to the conventional Mac mini, and Apple is 'the best-selling in the same price range. Compared to desktop PCs, the Mac mini is only one-tenth the size and five times faster. ' The point is that the Mac mini is sold at a relatively low price range of 72,800 yen excluding tax.

'Mac mini' is equipped with M1 chip, graphics performance is improved 6 times, 'It is possible to do things that I never dreamed of being able to do with Mac mini' --GIGAZINE

Not only are each media conducting benchmark tests on the awesomeness of the M1 chip that is also installed in the Mac mini, but Linus Torvalds, the creator of Linux, said 'I absolutely want it ', which became a hot topic. .. Reviews by overseas media are summarized in the following articles, and you can see how much they are acclaimed and what kind of future is expected for Apple Silicon.

Summary of Apple's 'M1' -equipped Mac review, storm of acclaim such as 'computing revolution' and 'incredible feat' & expectations for Apple Silicon in the future-GIGAZINE