Google implements the ability to automatically convert flash ads to HTML5

GoogleChange movie playback method of YouTube from Flash to HTML5However, even in the browser, the function to automatically convert Flash format advertisement to HTML5 and display it was implemented.

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According to Google, more than half of the devices that use the Internet are getting occupied by mobile terminals, but many mobile devices and browsers including iPhone do not support Flash format. So Google is for advertisersDisplay NetworkWe have introduced the function to automatically convert Flash advertisement into HTML5.

In September 2014, Google is also attempting to convert Flash ads to HTML5 with browsers that do not support Flash. From now onGoogle AdWords,Google AdWords Editor, Flash advertisements uploaded through third-party tools working with Google ads are automatically converted to HTML5.

Even if you uploaded Flash advertisement from the above tool, it sometimes does not convert to HTML5 depending on the format. Whether or not Flash advertisement you want to use can be converted to HTML5,Google SwiffyYou can upload the file to confirm it.

https://developers.google.com/swiffy/