What people are buying online, graphs comparing shop front and online sales

ByColorblindPICASO

Amazon.co.jpLike a shopping site where you can find whatever you are looking for,Price .comIf you have a site that supports shopping like, like checking the real thing at the shop and buying it at a cheap store on the net makes it easy to shop, so shopping isElectronic commerce (e-commerce)There seems to be some people saying that they are central.

There was a person who produced graphs that understand such trends of consumers somehow. When you look at Kore, you can tell at a glance which item you buy on the net at a high percentage, that you buy at the shop front at a high rate.

Details are as below.
Permuto Discoveries >> What are People Really Buying Online?

This is summarized by U.S. Census BureauThe 2010 Statistical Abstract: Online Retail SalesIt was produced based on the data of. Therefore, the trend may be slightly different from Japan.

Graphs are color coded by genre, of which the hatched parts are traded through the net.


This is what I saw by genre. For books and magazines, 2.7 billion dollars (about 240.5 billion yen) are sold at stores, but more than $ 4.2 billion (about 374.2 billion yen) is sold online on the net.


About half of the proportion of shop front / net is related to computer. The market is 23 billion dollars (about 2 trillion yen) scale.


Clothing, home electronics, music dominates the net. Some of them have nearly three times the difference.




Meanwhile, the genre that the net still does not extend is medicine · supplement. The net amounted to $ 4.8 billion (about 427.6 billion yen), and the shop front was $ 50 billion (about 4,455.1 billion yen). If you are supplements or medicines you often drink, you can buy it without worrying, but is that many items not so?