Meta explains in detail how AI selects content recommended on Facebook and Instagram
Meta uses AI to recommend content that matches users' preferences on Facebook and Instagram, two social networking sites it operates. Meta has released detailed information about how AI recommends content on these social networks.
How AI Influences What You See on Facebook and Instagram | Meta
The AI behind unconnected content recommendations on Facebook and Instagram
https://ai.facebook.com/blog/ai-unconnected-content-recommendations-facebook-instagram/
Meta explains how AI influences what we see on Facebook and Instagram - The Verge
https://www.theverge.com/2023/6/29/23778068/meta-facebook-instagram-social-media-algorithms-ai-transparency
Nick Clegg, president of global affairs at Meta, said, 'Powerful technologies like generative AI are advancing rapidly, so it's understandable that people are excited about the possibilities but also concerned about the risks. We believe the best way to address these concerns is through openness.' He also shared information about the AI used by Facebook and Instagram.
As part of this effort, Meta has published a page in its Transparency Center called 'Our Approach to Explaining Ranking,' which provides a detailed and easy-to-understand explanation of how AI is used in core Facebook and Instagram features.
Our approach to explaining ranking
https://transparency.fb.com/features/explaining-ranking
For example, Instagram's 'Explore' tab, which displays photos and videos from accounts you don't follow, describes the three steps its automated AI recommendation system takes:
1: Content collection
The Discover tab's AI recommendation system collects public content (such as photos and reels) on Instagram that adheres to Meta's quality and integrity rules .
2. Use signals
AI recommendation systems take into account how users have engaged with similar content and interests, known as input signals.
3: Content ranking
The system ranks the content from the previous step 2 and pushes content that it predicts will be of most interest to users to the top of the Discover tab.
According to this page, Instagram users can change the trend of recommended content displayed in the Discover tab by taking either 'Save' or 'Not Interested' actions on content displayed in the Discover tab.
In addition, there are explanatory pages for Facebook's '
Meta also announced that it will begin rolling out a new suite of tools for researchers in the coming weeks: a Content Library and API. The Content Library and API contain a large amount of public data from Instagram and Facebook that can be searched, discovered, and filtered. Meta explained that access to these tools can be requested through approved partners, including the University of Michigan's Inter-University Consortium for Political and Social Research.
Meta explains that these tools will help it meet its compliance obligations around data sharing and transparency.
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in AI, Software, Web Service, Posted by logu_ii