Apple suddenly removes 'Rental & Buy Movies Option' from 'Apple TV App' for Google TV and Android TV



With the media player software ' Apple TV App ' provided by Apple, you can watch Apple TV + contents and associated subscription-type video distribution services, rent and purchase movies. It is reported that the option to rent and buy movies has been removed from the Google TV and Android TV versions of the Apple TV app.

Apple TV app on Android TV & Google TV no longer lets users buy / rent movies --FlatpanelsHD
https://www.flatpanelshd.com/news.php?subaction=showfull&id=1647846029

Daring Fireball: Apple TV App on Android TV and Google TV No Longer Lets Users Buy or Rent Movies
https://daringfireball.net/linked/2022/03/21/apple-tv-android-tv

Apple TV app on Android TV now blocks rentals and purchases --9to5Mac
https://9to5mac.com/2022/03/21/apple-tv-app-on-android-blocks-sales/

Apple TV app on Android TV no longer allows rentals, purchases, or subscriptions --The Verge
https://www.theverge.com/2022/3/21/22988846/apple-tv-app-android-google-rentals-purchases

The Apple TV app appeared on Google TV in February 2021 and on Android TV in June 2021. The Apple TV app gives you access to Apple TV + , which delivers Apple's own video content, and Apple TV channels, as well as watching movies rented and purchased on iTunes. However, the Apple TV app for Amazon Fire TV, available in April 2020, will not allow you to rent or buy movies from the beginning.

However, an update made in late March 2022 removed the option to rent and buy movies on Android and Google TV versions. Previously, the button for renting and buying movies has been replaced with 'How to Watch,' which you can click to subscribe to the Apple TV App on iPhones, iPads, and other streaming devices. Alternatively, you can subscribe to Apple TV + at tv.apple.com. '



However, with this update, you can no longer rent or purchase new movies, and you can watch movies rented and purchased on the Apple TV app as they are from the app.

Flatpanels HD, an IT news site, said, 'It's unclear why Apple downgraded the Apple TV app for Android TV and Google TV, but it could be related to fees. Like Apple, Google is an app. We charge a 30% fee for in-house purchases, but not all in-app purchases were covered. New terms may have been introduced in the contract. '

In addition, Apple-related information blog Daring Fireball also said that a source familiar with this matter said, 'It was because Apple and Google could not reach an agreement on in-app purchase fees.' According to Daring Fireball, the option to rent and buy movies on the Apple TV app was a disclaimer for Google's in-app purchases until this renewal, but the contract expires without reaching an agreement. It was deleted because it had expired.

Daring Fireball said, 'Apple thinks it's better not to sell or rent any content on these platforms than to sell or rent content while paying the fees Google requires. Let's do it. ' 'It's hypocritical that Apple offers a'button to guide you how to watch'that your platform doesn't allow,' he said.

With the Apple TV app for LG TV, Samsung TV, Roku TV , PlayStation, and Xbox, you can rent and purchase movies at the time of article creation.

in Software,   Web Service, Posted by log1i_yk