'ATT' enabled in iOS 14.5 has already been adopted by 10,000 applications
On April 26, 2021 local time, Apple released ``
This Week in Apps #59 - Do They Even Care? ASO Tools and App Analytics by Appfigures
https://appfigures.com/resources/this-week-in-apps/20210430
Report: 10,000 apps have already enabled App Tracking Transparency; most of them are games - 9to5Mac
https://9to5mac.com/2021/04/30/report-10000-apps-have-already-enabled-app-tracking-transparency-most-of-them-are-games/
App analysis company Appfigures has released a survey on the adoption rate of ATT that appeared in iOS 14.5. iOS 14.5 was released on April 26, local time, and Appfigures surveyed the adoption rate of ATT on the 29th, so the ``adoption rate of ATT as of 3 days after release'' is shown. is the graph below. Looking at the app genre, the highest adoption rate of ATT is 'game' (about 20%). Since the second point is 'Utility' (about 6%), you can see that the high adoption rate of game applications is outstanding.
In addition, Appfigures conducted a questionnaire on official Twitter saying, `` Thousands of game apps for iOS already support ATT.Did you see the ATT notification in the app you are using? Of the 173 votes, 50.9% answered “I have not seen it yet”, 23.1% answered “I saw it and allowed it”, and 26% answered “I saw it and refused it”.
Thousands of
#ios #apps are already using App Tracking Transparency, a quarter of those are games.
Have you seen the tracking popup on any of the apps or games you use yet? —Appfigures (@appfigures) April 29, 2021
With ATT enabled, about half of the users allowed tracking. could be severely damaged,' he said.
In addition, Appfigures is investigating what kind of explanation is given by an app that has already adopted ATT and displays a pop-up notification asking the user for tracking permission. It seems that the document displayed in this notification can be customized.
The following image is a pop-up notification asking for tracking permission displayed by each application. Each pop-up notification asks, 'Allow us to track your activity across other companies' apps and websites? Your data is used to serve personalized ads.' Thank you for being a fan of Hulu.If you want to continue supporting us, please tap 'Allow' so that we can serve ads that are suitable for you.' Allow us to track your activity across websites.Your data is used to serve personalized advertising.If you choose to 'Ask App not to Track' If you choose , we will no longer be able to provide you with a personalized experience, but we will still serve you ads and use your data in accordance with our Privacy Policy.Learn more about Tracking If so, please check Apple's privacy control document.' Appfigures points out that there are multiple apps that do not have proper explanations.
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