Apple warns Chinese app developers ``Are you bypassing user tracking rules?''

Apple plans to change the policy so that ``tracking user behavior by apps'' is subject to user permission by iOS update. In order to avoid this, it was reported that a Chinese company was building its own data tracking system, but Apple has issued a warning against this.

Apple Warns Chinese Tech Companies Not to Circumvent App Tracking Transparency Rules - MacRumors
https://www.macrumors.com/2021/03/18/app-tracking-transparency-chinese-tech-companies/

Apple Warns Developers Against Circumventing App Privacy Labels | Ubergizmo
https://www.ubergizmo.com/2021/03/apple-warns-developers-privacy-labels/

Starting with iOS 14.5, Apple will change the policy in such a way that apps need to obtain permission from the user through a feature called AppTrackingTransparency (ATT) in order to track the user or access the advertising identifier of the user's device. It's a schedule. However, this reduces the accuracy of targeted advertising , and various application development companies and advertising management companies are raising their voices.

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On March 16, 2021, the Financial Times reported that the Chinese government-backed China Advertising Association (CAA) is developing a new feature to circumvent ATT functionality. . CAA has created its own SDK called ``CAID'' that functions like an advertising identifier, and it is explained that CAID bypasses the ATT function and can track user data without asking the user for permission.

While a Chinese company is developing a way to bypass Apple's user tracking rules, it is also pointed out that ``Apple is aware of the development but closes its eyes''-

On March 18, 2021, the Financial Times newly reported that ``Apple sent warning emails to at least two Chinese app developers.'' 'We have discovered that your app collects user and device data to create a unique identifier for your users,' the email said. , He was instructed to make updates to the app in compliance with Apple's policy. If you don't make the necessary updates, you risk having your app removed within 14 days according to App Store rules.

The Financial Times reported that the app developer emailed was indeed using CAID. It is reported that ByteDance , which develops TikTok, and Tencent , a major company, are also testing CAID, and CAA claims that ``CAID does not violate Apple's privacy policy.''