While a Chinese company is developing a way to bypass Apple's user tracking rules, it has been pointed out that 'Apple is blinding while knowing the development'
Apple will make iOS policy changes to require users to allow or deny 'tracking user behavior through the app' before they can use the app. However, it turns out that a Chinese app developer is testing 'a mechanism that enables behavior tracking without the user's permission'. The Chinese side claims to be in active contact with Apple, pointing out that 'Apple may be closing its eyes to avoid conflict with the Chinese government.'
Chinese Developers Working on Bypass to Apple's App Tracking Transparency in iOS 14.5 | iPhone in Canada Blog
Chinese Tech Companies Reportedly Testing New Tool to Circumvent Apple's App Tracking Transparency Rules --MacRumors
Starting with the release of iOS 14.5, Apple plans to change a feature called App Tracking Transparency (ATT) in the form of 'allowing users to track by the app opt-in.' This change will make it easier for users to deny 'tracking user behavior by apps', but this will reduce the accuracy of targeting ads and may hurt the revenue of app developers and ad operators. It is believed that there is.
Meanwhile, the Financial Times reported that the China Advertising Association (CAA), which is supported by the Chinese government, is developing a mechanism that allows app developers to bypass the new features of ATT.
The mechanism developed by CAA is called 'CAID', which allows application development companies and marketing companies to track it without the permission of the user. In the article to create time for the development of video-sharing service TikTok ByteDance and WeChat is a developer of Tencent has tested the CAID. These companies provide developers with an 11-page guide that explains that CAID works like Apple's advertising identifier, IDFA.
However, the Financial Times also reports that two people involved have said that 'Apple is blinding while knowing about CAID tools.' Apple can detect and block the use of the CAID tool, but it may be concerned that the conflict with the Chinese government will intensify as the development of the CAID tool is supported by the Chinese government. It has been pointed out that there is.
in Software, Posted by logq_fa