Facebook announces 'continue to post political ads' policy


by

Stock Catalog

Facebook announced on January 9, 2019, 'Providing tools to make it easier for users to control political ads.' However, since he did not change the policy on political advertising, the blame on Facebook has been concentrated.

Expanded Transparency and More Controls for Political Ads-About Facebook
https://about.fb.com/news/2020/01/political-ads/

Facebook to Keep Targeted Political Ads but Give Users More Control-WSJ
https://www.wsj.com/articles/facebook-to-keep-targeted-political-ads-but-will-give-users-more-control-11578567603

Facebook Says It Won't Back Down From Allowing Lies in Political Ads-The New York Times
https://www.nytimes.com/2020/01/09/technology/facebook-political-ads-lies.html

Misleading political ads are the user's problem to avoid, Facebook says | Ars Technica
https://arstechnica.com/tech-policy/2020/01/misleading-political-ads-are-the-users-problem-to-avoid-facebook-says/

The next United States presidential election is scheduled for November 2020, but political advertising on social media played a major role in the previous presidential election in 2016. Also, Cambridge Analytica, which supported the Donald Trump camp, was reportedly developing political advertisement targeting technology for use in presidential elections by misusing Facebook data, and from here personal individuals around the world The use of information and the review of privacy will accelerate.

Facebook personal data for 50 million people was misused to make `` weapons to fight in cultural warfare ''-gigazine


by Book Catalog

In light of these reflections, in October 2019 Twitter announced `` total ban on political advertising ' ', and in November Google launched `` significantly tightened regulation of political advertising ' ', such as politics in the Internet industry The movement to refrain from advertising is accelerating. Meanwhile, Facebook's Director of Product Management, Rob Rezain, said in an official blog, `` Updated ' Ad Library ' to provide more transparency to users and give users more control over ads. Masuru '.

`` Ad library '' released by Facebook in May 2018 is a service that allows you to search for advertisements posted on Facebook and Instagram, including advertisements that are not displayed except for the target demographic `` Currently displayed on Facebook This is a platform that allows you to see 'advertising'.



Facebook plans to expand its 'ad library' in the future to improve the ease of use of search functions and filtering, and to allow users to control custom audiences , which are advertising targeting options. The company also plans to add an option for users to reduce political and social ads on Facebook and Instagram.

'We recognize that Facebook's stance on political advertising has been a source of much criticism and debate, and we are not indifferent to those voices, We will continue to work with regulators and policymakers to continue our protection efforts. '

However, while Twitter has banned political advertising altogether, Facebook's response to merely 'can set users to reduce political advertising' has been dissatisfied.

Senator Elizabeth Warren, who has been calling for a Democratic nominee for the upcoming presidential election, said on Twitter, `` Facebook pays favourites for fake news that is favorable to him, so he lied to politicians. It's not surprising that you're determined to continue. '




'Facebook will continue to sell the truth for profit,' said Former Vice President Joe Biden, who is also aiming for a Democratic candidate.




There has also been a backlash from the press. The Wall Street Journal received a Facebook announcement saying, `` Facebook's attitude that companies should not prevent political campaigns from reaching voters is an approach of other high-tech companies with the 2020 election in mind. It goes against that. ' The New York Times also said, `` Facebook has launched a conflicting stance with other major technology companies that have begun to impose new restrictions on political advertising, '' Facebook's measures to counter other companies' political advertising He pointed out that he was inferior to that.

Tim Murtaugh , director of Trump's reelection campaign, told the New York Times that `` Facebook's efforts are much better than Twitter and Google, which lead to oppression of voters. '' Revealed the attitude of welcome.

in Web Service, Posted by log1l_ks