Twitter official access analysis "Twitter Web Analytics" emerged, it is possible to measure the effect of tweet button

"How much is your site shared on Twitter?" "How many users are flowing into Twitter from the site?" "How much is the effect of the tweet button embedded in the page?", Such as Twitter related Access analysis becomes possible "Twitter Web AnalyticsA new feature called "TechCrunch Disrupt" was announced.

The point that it is Twitter's official feature is that this is the one that Twitter acquired in July 2011 "BackTypeThose using Twitter's access analysis service called.

Introducing Twitter Web Analytics | Twitter Developers
https://dev.twitter.com/blog/introducing-twitter-web-analytics

State of the recital


Analysis result from tweet button


This is the actual screen. "Traffic" "tweet" "tweet button" "contents" from the left, analysis of "traffic" is visible. It is possible to analyze by "Three Today" "Last 7 Days" "Last 30 Days", the number of tweets for the light blue bar graph, and the number of clicks for the green line graph. At the bottom you can see that last week's "Traffic Summary" was seen, 92,500 times tweeted, and 522,300 clicks. Furthermore, it is clicked 5.5 times per tweet, and you can see that the description that 10% tweet is via the tweet button is also displayed during this period.


This Twitter official access analysis "Twitter Web Analytics" started this week from several small test groups, and it will be available to all Twitter users in a few weeks, and the API is also provided sequentially It is said to be done.

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Twitter Official access analysis "Analytics" can be used in Japan, I tried using what I can actually do Report - GIGAZINE