Bluesky releases 2025 transparency report, showing 60% increase in users and posts compared to last year, but reports are declining over time

Bluesky has released a transparency report covering January to December 2025. The report shows that the number of users and posts increased by 60% year-on-year, and reports increased by 54%, but the number of reports has decreased over time as the density of inappropriate content has decreased.
2025 Transparency Report Overview - Bluesky
Bluesky 2025 Transparency Report - Bluesky
https://bsky.social/about/blog/01-29-2026-transparency-report-2025
The number of Bluesky users increased by approximately 60% from 25.94 million to 41.41 million in 2025. The number of posts also increased by 1.41 billion, or 61% of all posts ever made, in 2025.
As the total number of posts increased, so did the number of reports of violations of community guidelines. In 2025, the number of reports received from users was 9.97 million, a 54% increase from 6.48 million in 2024. 1.24 million users sent reports.

The breakdown of reports sent is as follows: 4.36 million reports were for 'misleading content,' accounting for 43.73% of the total.
| Categories | Number of reports | ratio |
| Misleading | 4.36 million items | 43.73% |
| Harassment | 1.99 million items | 19.93% |
| Sexual (adult content) | 1.35 million items | 13.54% |
| Child Safety | 25,500 items | 0.26% |
| Violence | 24,700 items | 0.25% |
| Breaking Site Rules | 16,700 items | 0.17% |
| Self-Harm (Self-Harm or Risky Behavior) | 5500 items | 0.05% |
| Other | 2.21M | 22.14% |
Below is a graph showing the number of reports by month. It shows that the number of reports generally decreased from January to December. The decrease was 50.9%.

Bluesky cites a possible reason for the drastic decrease in the number of reports each month as a result of a decrease in the density of problematic content. From November 2024 onwards, a large influx of users related to the US presidential election led to a period of slowdown in the processing of reports, which may have led to a large number of reports in January 2025. Meanwhile, from May 2025 onwards, the company increased its manpower to deal with activities such as bots and spam, which is likely why reports in this area are decreasing.
Labels, one of Bluesky's key features, are being used successfully. In 2025, 16.49 million labels were applied to accounts and content, a three-fold increase from 5.5 million in 2024. 95.34% of applied labels were automatically applied.
Below are the top 12 labels by number of applications, with 'adult' being the overwhelming majority at 10.79 million.
| Categories | Number of applications | Manual Processing Rate |
| adult | 10.79 million items | 1% |
| suggestive | 3.42 million items | 3% |
| spam | 761,770 items | 1% |
| nudity | 389,440 items | 18% |
| needs-review | 370,140 items | 0% |
| rude | 295,380 items | 100% |
| sexual-figurative | 152,580 items | 0% |
| graphic-media | 127,460 items | 3% |
| !hide(hide) | 68,260 items | 2% |
| intolerant | 60,200 items | 100% |
| self-harm | 20,920 items | 8% |
| threat | 15,860 items | 100% |
There were 1,470 legal requests from law enforcement agencies and other organizations, a significant increase from 238 in 2024. Of the requests received, 1,334 were deemed valid. The majority of requests came from Germany, the United States, and Japan. There were also 1,546 inquiries related to copyright and trademark issues, also an increase from 937 in 2024.
Bluesky described 2025 as the year it 'demonstrated that building a healthier social network at scale is possible,' and announced that its Trust & Safety division will focus on three areas in 2026: building core safety features, improving the user experience, and investing in the broader ecosystem.
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