YouTube is conducting a test to limit video viewing with '3 strikes system' for ad blocker users



Ad blockers can prevent the display of intrusive web advertisements, but they pose a major hindrance to web services and content creators who rely on advertising revenue. YouTube, a video distribution platform, revealed to IT news site The Verge that it is ``conducting a test that limits viewers who have enabled ad blockers to viewing videos up to three times.'' Did.

YouTube tests disabling videos for people using ad blockers - The Verge

https://www.theverge.com/2023/6/29/23778879/youtube-videos-disabling-ad-blockers-detection



YouTube is testing a more aggressive approach against ad blockers
https://www.androidpolice.com/youtube-ad-blockers-three-strikes/



According to The Verge, if YouTube detects an ad blocker, it will display a warning that limits video playback. If you have an ad blocker installed, you can only play a video on YouTube three times, after which you will no longer be able to watch the video. However, the restriction on video viewing can be lifted by disabling the ad blocker or registering for YouTube Premium, a monthly (individual) subscription plan of 1180 yen including tax.

This test was already reported on Reddit, where Reddit user Reddit_n_Me said that a warning 'If you have an ad blocker installed, you will only be able to watch up to 3 videos.' revealed that they were prompted to disable their ad blocker or subscribe to YouTube Premium.

YouTube cracking down on if you're not paying them to block the ads, it hurts me, and hurt you.
by u/Reddit_n_Me in youtube



'Ad blocker detection is not new, and other publishers regularly ask viewers to disable ad blockers,' Google spokesperson Oluwa Falodun said in a statement. Video playback will only be disabled if you repeatedly ignore our requests for permission to do so.'

In an email to The Verge, Falodun also said, ``Let viewers know that ad blockers violate YouTube's Terms of Service, and that they can't allow YouTube ads or try ad-free YouTube Premium.'' We want to make it easier.' The Verge points out, ``These measures show that YouTube is strengthening its stance on ad blockers.''



Google said, ``YouTube's advertising model supports a diverse ecosystem of creators and provides billions of people around the world with free access to ad-supported content.'' We argued that it is necessary to remain a platform.

in Web Service,   , Posted by log1i_yk