'Google and NVIDIA' participate in campaign against Microsoft's acquisition of Activision

It turns out that Google and NVIDIA have notified regulators of their concerns about Microsoft's acquisition of Activision Blizzard. Regarding this acquisition drama, Mr. Phil Spencer, who is in charge of the Xbox business at Microsoft, has said that 'the main opponent of the acquisition is Sony', but a major IT company has newly joined the camp of this opponent. Two companies have joined.

Google, Nvidia Express Concerns FTC About Microsoft's Activision Deal - Bloomberg
https://www.bloomberg.com/news/articles/2023-01-12/google-nvidia-express-concerns-to-ftc-about-microsoft-s-activision-deal

Overseas media Bloomberg reported on January 13, 2023 that Google and NVIDIA had expressed concerns about Microsoft's acquisition of Activision Blizzard to the Federal Trade Commission (FTC). The FTC has sued Microsoft over the acquisition of Activision Blizzard, and the two companies that have expressed new concerns this time may be called as witnesses to the hearing starting in August 2023.

Federal Trade Commission sues to block Microsoft's acquisition of Activision Blizzard - GIGAZINE

Google and NVIDIA cited the FTC as a key reason for blocking the deal, according to the people, who asked not to be identified because it's a confidential matter. It has provided information to the FTC that supports the claim that it can obtain

However, while NVIDIA emphasized 'the need for equal and open access to game titles,' one of the people said that it was not directly opposed to the acquisition.

The fear of Microsoft monopolizing popular titles is a headache not only for gamers, but also for competitors. NVIDIA is a leading manufacturer of graphics cards that are indispensable for games, and at the same time, it is developing a cloud gaming service called GeForce Now .

Also, while Google has decided to end Stadia in January 2023 and withdraw from the cloud game market, it is also an Android developer that divides Apple's iOS and mobile game markets.

Google terminates cloud game service Stadia, supports full refund of game & hardware - GIGAZINE

Bloomberg reached out to Google and NVIDIA, but representatives from both companies declined to comment.