Apple is objecting to companies and organizations that use apples in their logos, including pear-shaped logos
The apple-shaped logo on Apple products is so well-known that you can tell at a glance that it belongs to Apple. This logo is based on the motif of an apple, which is a common item in everyday life, so it seems natural that other companies would adopt logos with similar designs. However, it has been reported that Apple is suing companies that use ``apple-themed logos'' one after another.
Apple's Trademark 'Bullying' Targets Small Businesses, Nonprofits | Tech Transparency Project
Apple uses a logo with an apple motif, and the apple-shaped logo is printed on most of Apple's products such as the iPhone, iPad, and MacBook. According to the Tech Transparency Project , a technology-related analysis organization, Apple has lodged 215 complaints over the past three years against companies that use apple or fruit-shaped logos. The total number of objections filed by Amazon, Google, Microsoft, and Meta (including the Facebook era) is 136 in three years, which shows that Apple has filed a large number of objections.
Of the 215 appeals, 118 were filed against companies and organizations that do not appear to be Apple's competitors, such as medical services and educational organizations. For example, ``3.14 Academy,'' an educational non-profit organization based in Maryland, applied for a trademark for a logo with a ``π'' inside an apple, but Apple's lawyer warned that ``It may cause confusion in consumer psychology.'' This was challenged on the grounds that it is likely to lead to mistakes. 3.14 Academy has given up on adopting the logo without contesting because the legal fees would exceed $10,000 (approximately 1.2 million yen).
There are other examples of Apple challenges. Latrina Walden, who runs an exam information service for nurses , applied for a trademark for the logo below in May 2019, but Apple filed an objection in March 2020. Walden changed his logo in March 2021 after receiving the complaint, but he said he spent a total of $7,000 to $10,000 (approximately 840,000 to 1,200,000 yen) in legal fees and logo design costs. .
The Appleton School District, located in Appleton , Wisconsin, applied for the logo below in January 2020, but Apple objected in July 2020. Then, in September 2020, the Appleton School District withdrew its application.
When The Melbourne Health Writer registered the logo on the left below as a trademark in Australia in September 2020, Apple filed an objection. However, when the direction of the leaves was changed as shown in the image on the right, Apple reportedly withdrew the objection.
Apple's objection also extends to logos with fruit motifs other than apples. For example, the cooking recipe service Prepear received an objection from Apple when it tried to trademark its pear-shaped logo. After that, Prepear changed the 'pear leaf shape' to resolve the trademark issue.
The trademark dispute between Apple and Prepear, which had become a problem due to ``same logos,'' has been successfully resolved - GIGAZINE
According to the Tech Transparency Project, 76 of the 118 cases filed by Apple were decided in favor of Apple. As mentioned above, Apple has widely objected to companies and organizations that do not compete with Apple. On the other hand, there are cases where ``Apple Seed, an educational non-profit organization, has filed an objection, but the music-related company ``AppleSeed'' has not filed an objection.'' is inconsistent.'
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