Apple's genuine display cleaning 'polishing cloth' for 2000 yen per sheet will be backordered until 2022 due to its immense popularity
In addition to digital products such as iPhones and Macs, Apple also manufactures and sells cases to protect Apple's exclusive use. To these original accessories, we've added a new 'polishing cloth ' to clean the displays of Apple products completely and efficiently. There were criticisms that 'it's just a cloth, but it's too expensive', but it has become clear that it is so popular that it will be backordered until 2022.
Apple's Most Back-Ordered New Product Is Not What You Expect --The New York Times
Apple's $ 19 Polishing Cloth is backordered into 2022 due to immense popularity --Neowin
https://www.neowin.net/news/apples-19-polishing-cloth-is-backordered-into-2022-due-to-immense-popularity/
Apple's worst shipping delay is for a $ 19 polishing cloth | Engadget
https://www.engadget.com/apple-polishing-cloth-backorder-141011995.html
At the new product launch event on October 19, 2021, Apple announced the 3rd generation AirPods with spatial audio support, the M1 Pro & M1 Max, which will be the higher performance Apple Silicon for professional use , and the new model equipped with these chips. Announcing new products such as the MacBook Pro. Apple didn't announce it at the event, but at the same time, it's selling a new 'polishing cloth' on the Apple Store that says 'cleans the displays of all Apple products safely and efficiently.'
Polishing Cloth-Apple (Japan)
The product overview section says, 'A polishing cloth made of a soft material that does not scratch the surface will safely and efficiently clean the display of all Apple products, including Nano-texture glass.' The support page 'How to care for the Nano-texture glass on your Apple display ' says 'Only use the included cloth to clean the Nano-texture glass. If you lose the included cloth Please contact Apple to order a replacement polishing cloth. '
Since only one piece of cloth is sold for 1980 yen including tax, users said, 'This should have been free! What a rip-off!' 'Sell the air next time.' 'The cloth is $ 1 and There were criticisms such as 'The cute Apple logo is $ 18.'
However, when it was released, it was in a waiting state until 2022, and it became clear that 'shipment is behind any of the products announced at the event.' At the time of writing the article, the shipping date is '10 to 12 weeks' even at the Apple Store in Japan, and it seems that it will be delivered after January 10, 2022 at the earliest. This is a slower delivery than the featured products announced at events such as the new MacBook Pro and 3rd generation AirPods.
When the New York Times contacted Apple about polishing cloth, officials said they weren't surprised by the high demand for polishing cloth. 'The polishing cloth is very effective and has a special design with a special light gray color. I'm doing it. '
Regarding the current situation where the shipment of polishing cloth is delayed, Engadget wrote that 'the weeks waiting for the MacBook Pro suddenly became reasonable.'
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in Hardware, Posted by logu_ii