Apple wants to hold MR headset launches face-to-face rather than online

by Niels Epting

Under the influence of the pandemic of the new coronavirus, Apple announced that it will hold an online developer event 'WWDC (Worldwide Developers Conference)' in 2021 to make important announcements such as new products and OS updates. However, Bloomberg reports that Apple wants to announce the mixed reality (MR) headset, which is allegedly under development, at a face-to-face event rather than online.

Apple WWDC: Why Virtual Launch Events Aren't Quite the Same --Bloomberg
https://www.bloomberg.com/news/newsletters/2021-03-31/apple-wwdc-why-virtual-launch-events-aren-t-quite-the-same

Apple Aiming to Announce Mixed-Reality Headset With In-Person Event in'Next Several Months' --MacRumors
https://www.macrumors.com/2021/03/31/apple-headset-next-several-months/?scrolla=5eb6d68b7fedc32c19ef33b4

Apple also hosted WWDC online for the first time in 2020, as the pandemic forced various events to move online. WWDC 2020, the first fully online event in history, was a success, but Bloomberg says Apple understands the benefits of face-to-face events.

Bloomberg points out that at face-to-face events, Apple can more effectively announce products to the media gathered indoors so that they can actually experience the products, and it is possible to produce everything completely. As a result, Apple is hoping that the MR headset launch, which is expected to be announced in the coming months, will be held face-to-face rather than online.

It is speculated that Apple is developing an MR headset with the aim of launching in 2022, and the IT news newspaper The Information has two 8K displays, more than 12 cameras, and state-of-the-art eye tracking technology. Is expected to be installed.

Rumors that Apple's VR headset is over 300,000 yen and '8K display & 12 or more cameras installed' --GIGAZINE

Bloomberg says Apple is ready to unveil its MR headset within a few months, but hopes it will happen in the presence of the media and developers rather than online.

Unlike other tech companies moving online, Apple is working to bring key engineering staff back to the office. Although working from home has many advantages, there are limits to remote hardware development, including the iPhone.

Apple, which plans to bring employees back to the office as soon as possible, encourages employees to vaccinate and offers 'vaccination leave' in case of vaccination and side effects.