Sep 09, 2020 06:00:00

Spotify expresses the increase in the number of artists who are in the top 40 as 'it has entered the era of the top 43,000'

It is said that the music scene

has been influenced by streaming services such as ' hit songs are getting shorter and shorter '. It seems that there are changes in the songs and artists that users listen to, and Spotify , one of the music distribution services, says that the number of artists in the top 40 has increased by more than 40% in one year.

Is Spotify killing the top 40? — Quartz
https://qz.com/1899097/is-spotify-killing-the-top-40/

According to the news site Quartz, the number of Spotify's top 40 views every Wednesday was 35 million in early 2018, but it decreased to 30 million in 2020. However, the number of views from the 41st place to the 200th place has not changed significantly.

One possible cause of the change is that the number of cases of 'listening to music when commuting to work or school' was reduced due to the refraining from going out due to a pandemic of the new coronavirus, and the fact that it was no longer used as BGM due to refraining from sales at stores. However, it is also mentioned that Spotify itself made changes to the application.

With its renewal in March 2020, Spotify has turned to a direction where users can discover new discoveries with “Discover Weekly” and “Daily Mix”. With this measure, users will be able to meet artists and songs that they do not know so far, or from the situation where users concentrate on artists with few listening targets, it will spread to many artists and stream The number of artists in the top 10% has increased by more than 40% from 2019 to 2020.

Spotify describes this as 'the era of the top 40 is over, the era of the top 43,000 is over.'

In addition, it is unknown whether there is a similar tendency in Apple Music and YouTube, which are music streaming services other than Spotify, because the number of daily plays of popular songs has not been published.