A movie featuring the virtual YouTuber market spreading in Japan is open, and interviews with Kizunaai himself are also made

" Virtual YouTuber (VTuber) " who acts on YouTube and others with its form as a CG model boasts not only a large number of registrants but also a wide range of activities such as television appearance and live in the real world doing. A movie that interviewed various stakeholders about such Japanese virtual YouTuber market is released on YouTube.

Binary Skin - Exploring Japan's Virtual YouTuber phenomenon


Mr. Yoshihiro Nagai who is deputy editor of Mogura VR, media on VR / AR / MR, explains the features of virtual YouTuber by using the expression "existence like character and human hybrid".

Although avatar is fiction, it contains human soul ... ....

It is not a character that was made and controlled by someone in such a situation, but has a personal life, has its own sense of values, human relationship is characteristic. "There is a background that viewers are enjoying enjoying virtual YouTuber's" life of life ", Mr. Nagai pointed out.

Originally most of the virtual YouTuber occupied the majority of animation-like pretty girl characters ... ...

The width of Virtual YouTuber expands year by year, and the idea that only Bishoujo characters are virtual YouTube is not applicable.

Virtual YouTuber using avatar has hardly understood the personal information of the principal behind it.

The viewer is enjoying the contents without knowing "middle man".

Although it is Virtual YouTuber which is also often done as an idle way of thinking ... ...

Not only recently, Mr. Nagai says that the role "virtual" is multicultural.

Not only as a talent but already there are virtual YouTubers of various roles.

In the movie, "Virtual YouTuber Shitennou King " is introduced as Kizunaai · Teruyuki · Miriakari · Virtual, Lolita Fox Daughter YouTuber Uncle · Dennou Shoujo Shiru .

Virtual YouTuber provides various contents, sometimes upgrading collaboration movies, etc ... ...

The number of virtual YouTube is growing rapidly.

As a person familiar with the virtual YouTuber market, I interviewed Mr. Nagai at the movie. Virtual YouTuber has roughly 2D and 3D existence. For 2D, illustration is drawn and there is a combination of tracking tools such as Live2D and FaceRig to deliver it.

Meanwhile, 3D virtual YouTuber tracks 3D motion using various motion capture software and distributes it.

GREE VR Studio serves as the Institute of Lab in Shirai Akihiko said the "technology has arrived to everyone", a technique that has been developed in order to enjoy the VR content if it is originally, it is used by people as a tracker in reverse It is said that the point which became to be large is great.

There are many people belonging to the company among the virtual YouTuber ......

Many people do activities on their own. Mr. Nagai says that "Indies and companies are balanced", and many individuals who have high planning power are also attracting a lot of viewers, even though individual virtual YouTuber.

The situation of the current virtual YouTuber market is that there are capital investment from companies and boost.

Takeshi Osaka, the representative of Activ 8 who developed Kizunaye , says he did not have a detailed prospect for the future even when he launched the project.

Mr. Osaka has been consistently unchanged since the beginning, "I want to be a world that can live through being engrossed in each life" "The theme of what to do in order to live the days with hope" He said that he was holding up. So Mr. Osaka got to say, "Increase the choices of the world to live".

Mr. Osaka said there was a desire to "create a world that can live newly in the virtual world, even if things that the circumstances and framework of the real world can not be changed at all".

Mr. Shirai said that individuals have more avatars than ever before, and if quality of life can be improved if the situation that "your own avatar is in the altar, even if you die" thinking about.

At the time of article creation, it is said that the number of virtual YouTube is 4000 and 5000 people, and Known as the leading expert of it is Kizuna Eye. In a movie of " self-introduction " posted at the beginning, "You say" Virtual YouTuber sounds, is not it cool? "

"It was great that Mr. Kizunai appeared in 2016 and said the first time" Virtual YouTuber "for the first time," Mr. Nagai said, Kizunaai says it will sow seeds of virtual YouTuber development.

Later, at the end of 2017 Virtual YouTuber got a spotlight and many people began to pay attention to Virtual YouTube.

"If you are a fan of anime or manga, if anyone's favorite character appears in front of you or you get a feeling of living on the same world line, you will feel like a dream." Mr. Osaka talks and thinks that many people had the same feelings as myself when I saw Kizuna eye.

Virtual YouTuber 's place of activity is not just on the Internet such as YouTube ... ...

In the real world, various events are held, a lot of people gather, and they are showing progress with the spectators in real time.

YouTuber's fan, Mr. LOSERBAIT , said that Kizunaai likes the setting that is trying to shorten the distance between the virtual and the human being although it exists in the virtual world.

On the other hand, some other Virtual YouTubers have a pattern that they are aware of themselves as human beings, and in some cases they try to use the virtual environment. Mr. LOSERBAIT said that Virtual YouTuber also said that there are two kinds of "Virtual YouTuber as virtual existence" and "YouTuber virtualizing existence as human being".

Mr. Shirai says that it is possible to believe virtual that "Kizunaai is really super AI".

In the movie, we also interviewed himself Kizunaai himself. In response to the question "Where do you think the reason for the rapidly rising popularity of yourself is Kizunaai?", "I see, it is quite a difficult question, is not it?

I talk that the person who saw it for the first time thinks of himself to be an extension of animation-like existence. On the other hand, by analyzing the real world activities such as live performances and commercial appearances, we are able to provide surprises and analyze that they will continue to be interested. "So, I want to challenge new things more and more and I want to surprise everyone!" I answered.

Mr. LOSERBAIT points out that "People are not interested in the character behind the character, but are interested in the character itself."

It is said that "It's a very nice point of Virtual YouTube," the point that various activities can be performed while protecting the anonymity of the content provider himself, and that is why so many entrants appeared.

In recent years, many tools for becoming Virtual YouTube have appeared ......

Mr. Nagai speaks in a sense if he can become a virtual YouTuber using rough avatars.

Mr. Shirai pointed out that although there are many people using voice changers among male distributors, Virtual YouTuber which is popular also appears even if male voice is used as it is.

Kizunaai insists that avatar can become "cute momento cool" even if there is a complex in reality myself and not himself.

"If so, I think I will be able to draw out more personal parts of my own, more individuality, and discovering talent and seeing new things by eliminating prejudice from the appearance." If more avatars spread in the future, I answered the interview "I think that it will be a tool to bring out the possibilities of everyone of you."

Mr. Osaka says that someone who wants to offer content will want to enter the virtual YouTuber in the future, although he does not want to present his face, he says that there will be more "virtual creator" as well as "virtual talent" .

"Perhaps human beings are being deceived by looks and voices, they may not have actually seen the nature of human beings," Shoi pointed out. I talked about the fact that the nature of that person may become clearer by virtualizing sex, age, position and appearance.

It was a movie that realized that virtual YouTuber had a huge potential as a strong feeling.