Game vendors are BANing from Steam as "I have posted my own game reviews illegally"

Gaming vendor who got to see the fact that instructing employees to "fraud review of own game" contrary to the contract at PC game distribution platform "Steam"Insel Games"BAN (excluded) has been revealed from the same platform.

Valve bans developer after employees leave fake user reviews | Ars Technica
https://arstechnica.com/gaming/2018/02/valve-bans-developer-after-employees-leave-fake-user-reviews/

Insel Games, which was shut out from Steam, is a game company based in Malta, Italy. Three works have been released by Steam so far, but even the most popular works are sold at around 10,000, it seems that it was not such a big game vendor. In this case, the insider Games CEO who felt the selling of the latest work "Wild Buster" was not pleasant showed the worst results when instructing employees to "self-review" violation of the rules It has become inviting shape.


It was the internal mail leaked to Reddit that triggered BAN from Steam. In the e-mail sent by the CEO to the employees, the content that requests to write the review is written.

Insel Games' CEO Threatened Employees to Force Positive Reviews for all Games: Steam
https://www.reddit.com/r/Steam/comments/7x5p94/insel_games_ceo_threatened_employees_to_force/

To summarize the body of the mail, there is "There is a record of sales performance of the latest work compared with the previous two works", and the reason is that "only six reviews have been posted" It is. Therefore, the CEO says, "There should be more than six employees in all," and says, "When I told you to review before, there were some employees who refuse this, it was disappointing", saying, "Of course you can not force it" Even "When the game mocks, the company is leaning", so "I will purchase the game by Friday and write a review or if you do not want to explain why to the following day by the next day" is ordered.


Steam who knew the leak at Reddit immediately started investigating and since Insul Games acknowledged the fact, it reached the ending of this time BAN. Valve Corporation, which runs Steam, released an entry entitled "Operation of Review at Steam" on Wild Buster 's news page on Steam, which ended the business relationship with Insel Games as a result of contrary acts, We announced that all items were deleted from the store. Measures are taken to users who have already purchased the game to continue playing the game as it is.

Steam Community :: Notice to Group :: Wild Buster
https://steamcommunity.com/games/681860/announcements/detail/1680276769864923201

Now it is difficult to verify, but it seems that Insel Games's "Wild Buster", which was a problem, was content that can be said to be a general action game. However, in the comment section of the following trailer video uploaded to YouTube, a comment of a dry spirit saying "The content of the game seems to be boring as it is only about battle scenes" is also written.

Wild Buster Launch Trailer - SciFi MMO - ARPG with Duke Nukem and Serious Sam - YouTube


The act of hiding his identity and reviewing its products in this wayStealth marketing(Stemmers), which are strictly forbidden in each platform as an act of decreasing the confidence of the entire community. Game work "Game work" on Google Play offering applications for Android as similar stemming acts are being doneGame Dev Tycoon"77% of the review of the treatment is taken measures are taken.

Google Play removed thousands of legit 'Game Dev Tycoon' reviews
https://www.engadget.com/2018/02/14/google-play-game-dev-tycoon-reviews/