"Fresh Amazon" of fresh food delivery starts in Japan, "freshness guarantee" etc. that can be refunded if bad freshness is bad Contents Summary

Amazon delivers fresh foods such as vegetables, fruits, and meat in a minimum of 4 hours "Amazon FreshWe started in Tokyo. If the freshness of the delivered item is bad, you can refund itFreshness guarantee"Delivery of specialty gourmet store's sweets, freshly purchased vegetables purchased from contract farmers and" fresh city "to sell fresh fish has become exclusive service.

Amazon Fresh | Today's table at once collectively | Amazon.co.jp
https://www.amazon.co.jp/b?ie=UTF8&node=4477209051

◆ Service contents
Amazon Fresh is as same as the so-called "Net Super" that delivers 17,000 or more food items such as "vegetables, fruits, fresh fish, meat, dairy products" etc. for a prime member with an annual fee of 3900 yen in as short as 4 hours Service. Delivery time can be specified from 8 time zones divided every 2 hours from 8 a.m. to midnight 0 o'clock, the shipping cost per turn is 500 yen. Shipping will be free with purchase of over 6000 yen. Besides fresh foods, we also support delivery of daily necessities such as kitchenware, baby goods, pet supplies.


◆ Freshness
The biggest uri of Amazon fresh is "freshness" as its name. According to Amazon fresh original criteria, a dedicated quality control team manages the production processing site of all business partners and has prepared the food safety management system.


Human beings check each process of arrival, storage, shipment. We inspect goods such as expiration date and freshness.


It is said that thorough temperature control is applied to the divided food.


In order not to let the freshness escape, special vacuum packaging / degassing packaging has been developed.


◆ How to order
Amazon Fresh is a service for Prime members, but the ordering method is unique. For Amazon fresh, first start with designation of delivery destination and delivery frame.


From this information, only the fresh products that can be delivered within the time are displayed.


The rest is the same as usual Amazon shopping, just to settle the item with the cart in the cart.


◆ Special items
In addition to staple products in Amazon Fresh, "Premium Selection" which collects items up a notch ... ....


"Fresh city" which we purchased from contract farmers and sells vegetables and fresh fish every Tuesday and Friday


There are special products such as "specialty shop gourmet" that you can get popular items of specialty shops.


At the start of Amazon fresh service, we ordered items of 27 specialty stores such as sweets, cheese, coffee, alcohol and so on.


Amazon fresh will start in Minato-ku, Tokyo, Chuo-ku, Koto ward, Sumida ward, Edogawa-ku, Tokyo, and plans to expand the corresponding areas sequentially. Delivery which is pointed out that serious driver shortage including Kuroneko Yamato is pointed out is handled by a professional delivery company of Amazon. There is an alert function to let you know before the item arrives in the Amazon application, but when an ordering person is absent at the time of delivery it will be treated as cancellation and that "no redelivery is done".


Amazon Fresh started in the US / Seattle only in 2007 and services started in the UK and London in 2016. Although Japan has become the third Amazon fresh service deployment area, Amazon judged that Amazon fresh will match the Japanese lifestyle of 'freshness emphasis' that generally shopping every day, without relying on 'buyout' It seems. Amazon, already participating in the "Net Super" market, which already has large supermarkets and convenience stores and fulfilling delivery services for fresh foods and daily necessities, will survive the fierce battle market by adding what value added Whether or not I am planning, it is noteworthy.