"AnimeJapan 2015" holding decision, Presentation will be broadcast live on the net

"Tokyo International Anime Fair" and "Anime Content Expo" that had been in a state of being held for a while were united and "AnimeJapan 2014"Was a great success with more than 110,000 visitors total. At that time it was said that the holding in 2015 was undecided, but today "AnimeJapan presentation" was held on June 30, and an announcement about the event holding in 2015 was held.

AnimeJapan
http://www.anime-japan.jp/

AnimeJapan logo


The state of the event was live broadcast on NicoNico Live broadcast, and Bandai channel.

【AnimeJapan presentation】 ~ The latest information released! ~ Live broadcast - 2014/06/30 Started at 19:00 - NicoNico Live broadcast
http://live.nicovideo.jp/watch/lv183324398


【AnimeJapan presentation】 ~ The latest information released! ~ | Free live streaming [Everyone's stream gamma version]
http://live.b-ch.com/ajpresentation

Mr. Yuuma Takahashi who served as producer at AnimeJapan 2014 served as a moderator.


Executive chairperson of AnimeJapan 2015 is president Kenji Uchida of Japan Video Association.


AnimeJapan's 2nd AnimeJapan 2015 was announced to be held in March 2015. Utidizing the event, Mr. Uchida talked about "I will head to the direction of the animation world to develop" and that enthusiasm.


AnimeJapan 2014 gathered over 110,000 people and was a great success


In AnimeJapan 2015 we will have four axes to further boost the event.


Mr. Kenichiro Ikeuchi of Sunrise and Mr. Yuji Hirooka of Bandai Visual serve as comprehensive producer of AnimeJapan 2015.


Hirooka:
Under "AnimeJapan 2014", under the catch that "all of the animation is here", a sideways connection has emerged as an industry, and a variety of lineups are available and I think that you enjoyed it , I think that I want to keep firm in the vertical this time. Although I came out with the video earlier, last year I created a family area based on the fact that the family was less than expected, and I will arrange the environment that I can enjoy with my family. There are three guidelines in me, the first is that people who like animation already want to love animation more. I would like to prepare various contents. The second one ... ... What was that? ...... I remembered. Actually, after graduating from university, I had no mind to find a job in the animation industry. Meanwhile, I moved to Kumamoto as a new employee of a group company, not a Bandai Visual, I was born in Tokyo, I grew up in Tokyo and I did not have any friends so I started watching animation on a holiday. I love animation from there and I am here now. Because there is such a premise, I think that you would like you to love animation by those who did not watch animation until now, but who came something out of people who came to the event. I want to make a mechanism for that, is the second. Third, I said vertical connection, last year it was 50th anniversary of animation, so I handled various animations including old animation as "half century theater". I hope that you can expect this year as I'd like to make it an event that I can enjoy with men and women.

Ikeuchi
Hirooka talked a hot feeling to Mr. Hirooka, but I hope to work together with the area producers who will join forces in the future and make it look like something that everyone can enjoy in March next year . Thank you.


AnimeJapan 2015 divides the area into "entertainment," "business," "family," "overseas," and the area into four, and area producers will be attached. Among them, the entertainment area is Pony Canyon's Nojima Tetsuhei, the family area is Natsuki Ota of NBC Universal / Entertainment Japan, and the business area is Koji Kitagami of the Japan Video Association.


After this, it was revealed how each area is going to evolve.


◆ Entertainment Area
The entertainment area is a policy to further refine the content and scale, to further improve its appeal.


In the entertainment area of ​​AnimeJapan 2014, three special stages, "Anime half-century theater", "Anime Works" which can know the work of animation, cosplay yards world etc were held. The mystery solving event held last year is said to be bigger due to the longer preparation period this year.


In summary, it seems to be said that "Power up and plan to implement! New measures also appear!


◆ Family Area
As was also the case of Mr. Hirooka, we decided to set up an entrance for family area and family. Since the theme was "Family-friendly event" and there was no impression that there were many families in AnimeJapan 2014, firstly a family restricted area will be established by making a place where kids and parents can enjoy. This is for parents to be able to take children to AnimeJapan with confidence. In addition, a private entrance is set up that allows direct entry to the family area so that you can enter the hall safely. Also, in AnimeJapan 2014, elementary school students needed 800 yen as an admission fee, but this year entrance is free for elementary school students.

"Okada says," If children were running around with a smile and a friendly feeling that parents could play with confidence, "Ota said. Children could run around and talked about the idea that elementary school students would be in an event to come with "this is likely to be the case".

◆ Business Area
A business area will be set up in the 1st floor of the conference building this year. An attempt was made to conduct Bto B · B to C at the same time, and an attempt was made to directly convey the excitement of customers AnimeJapan. 2014 used six East Halls, but 2015 set up a business exhibition area in the 1st floor reception hall of the conference building.

Also, as there were many voices that we would like to hold business talks on weekdays, business days will be set up before the public release date. For general area exhibits and business exhibitions, each exhibition will be given preferential treatment. It should be noted that business is not completely separated, but as in 2014, business booths can be set up in the general area as well.

◆ Overseas area
Mr. Yuuma Takahashi of Aniplex for overseas area. It is tough for foreign buyers to travel from a distance, which means that incentives will be further enhanced. Sometimes business areas start early, so we have opportunities to negotiate further. Also, not only to talk about business but to make business negotiations practical, it is said that a good negotiation environment will be prepared.

It was a pleasant mood announcement



AnimeJapan 2015 is from 20th March 20th (Fri) to March 22nd (Sun) from 10 o'clock to 17 o'clock. Of these, 20th is a business only day. The venue is Tokyo Area Big Sight East 1 - 6 Hall is a comprehensive area, Conference Building 1F Reception Hall is a business area. The target total visitor number is 120 thousand people, since last year is over 110 thousand people, we aim to a figure that exceeds it.

The admission ticket is scheduled for late January 2015.

◆ Q & A
Writer Daytime Takashi:
Does the number of exhibition booths increase as business areas are set up?

Hirooka:
I really want to increase it. There is a business how much it will enter, but there is a preferential treatment that you can exhibit in total as long as you exhibit there, so I would like to have as much exhibit as possible.
(There are supplements, the comprehensive area and the business area are said to be preferential treatment for mutual exhibition.)

Daytime:
Is it difficult for the food area where there was a voice saying "I'm sorry" from participants?

Hirooka:
It is the stage of examining the present situation, but it is assumed that it is a bit strict. Thank you for your opinion.

Daytime:
What will happen to the Ministry of Economy, Trade and Industry this year?

Takahashi:
In terms of outsourcing, that point is undecided. I am consulting variously at the field level. I believe that we can talk about interlocking with exciting overseas transmission of domestic industries while taking cooperation with concrete measures part.

Mainichi Shimbun Digital:
Does not Tokyo participate like the last time?

Kitakami:
It was such a former last time, so we have nothing new to talk about. We will proceed in the form of last time street.

Mainichi Shimbun Digital:
What is the relationship with the capital?

Kitakami:
There is also a place to say what to do as the industry, so I can not answer at this stage, but I think that it will be discussed separately.

Writer Oshima:
Regarding the stage, last time there was a "free stage", but this time is only 3 stages of RED · GREEN · BLUE?

Nojima:
This time, the family area will be expanded within the comprehensive area, so there are times when we have to narrow down the number of measures since it is decided, so it is not possible to tell if we will do it at the moment or not.

Oshima:
Is the event number of the stage planned for this time as well this time?

Nojima:
Regarding the 3rd stage of RED · GREEN · BLUE, we can combine a lot of events well and we think that we could have done without inconveniencing everyone, so the same number is planned this time as well .

A message from two general producers and Uchida executive chairperson after the question and answer end.

Ikeuchi
I think AnimeJapan 2015 is a greedy target as an event, "entertainment" "family" "business" "overseas", but I think that it may be good even if such an event exists once a year. I would like to aim for a better event by repeatedly considering various measures until next March's holding.

Hirooka:
As I said last year, I thought that a person who arrived in general rather than business, would be a place where people can discover that "work you are doing can be done with animation?" I will. I think that it would be nice to be able to make a nice event including the part "to connect to the future" comprehensively.

Uchida:
Thank you for listening to the explanation so far. The thing that I want to tell once again is that we are gathered together in the animation industry and will be disseminated in Tokyo, the home base. That kind of opportunity is realized, and I will try my best to make it even leap forward. Everyone of anime fans, everyone involved, I will continue to announce the information steadily, so thank you for your support.