Consumer Agency pointed out that the normal price of 'Bird Cafe Rushed Osechi' displayed on Groupup is 'fictitious'

By using the coupon of the joint voucher purchase site "grouppon", users who bought the shady osechi of Yokohama's popular restaurant "Bird Cafe"It is totally different from what was initially announced, and the arrival of the osechi of the skusca so far unexpectedly gathered a hot topic early in the new yearBut the Consumer Agency finally made a request to Groupon.

The coupons that Groupup had delivered was "to reduce 50% from normal price", but in the first place it points out that it is a fictitious thing that gives consumers misunderstanding about "regular price".

Details are as below.
(PDF file)Measures instructed to the Food Elementary Culture Research Institute Co., Ltd.
Request for Groupon Japan Co., Ltd.

According to the press release material, the Consumer Affairs Agency is planning to organize a "Bird Cafe"
Regarding transactions of "Bird Cafe Ryous Osechi" which was offered at the coupon joint purchase site "GROUPON" managed by JAPAN-JAPAN, the item " It is said that he took corrective action because the fact that it was displaying indication of "good false recognition" and "misleading advantage" was accepted.

In addition, we asked Groupup Japan to ask the website operator to pay attention so as not to induce a violation of the prize marking law concerning price indication in "Groupon".

Contents of "Bird Cafe Ryosho Osechi" which was originally provided. There are 33 items in all.


The appearance that was planned is like this.


In Groupup, "Indicating that the regular price of 21,000 yen will be 10,500 yen by joint purchase of coupons" was displayed, but the Consumer Affairs Agency said "regular price" is fictitious to the bird cafe It is pointed out.


Material actually used. There is not even one that goes to grill.


And the real thing that seems to be the most terrible example among those that arrived. Before you do not clear the number of items, it is too scarce. By the way the size is 2 to 4 servings.


Even photographs that seem to be a relatively good category can not deny the feeling that they are placed in disorder, and the gaps are conspicuous.


And regarding this matter, the Consumer Agency asked Groupup Japan that there was no "regular price" in the first place, it was a double price indication to compare with the discounted price, and in addition to the grouping, Or services are not sold, we are required to take necessary measures so as not to violate the prize marking law.

For items sold in a very short time such as "seasonal items" like osechi dishes, there is no "normal price". Also, with regard to products that are not sold outside the groupup site, there is no "regular price" at the time of the start of sales.
Nonetheless, as long as the condition of posting is that the selling price was discounted by 50% or more from the price called "regular price" at Groupup Japan, the prices called "regular price" are compared The double price used for the control price will be displayed and cause the premium labeling law violation giving the consumer misunderstanding that the selling price is cheap.

In response to the request of the Consumer Affairs Agency, Groupon said, "We will solemnly take this as solemn and strive to prevent recurrence." All employees will work together to provide services that will satisfy all of you We are announcing the comment "There is it."

On the request for Groupon Japan from the Consumer Affairs Agency of GROUPON