YouTube teaches the six "Tips to Increase Viewers and Hints for Increasing Revenue (Basic)"

YouTube's partner programThe YouTube Partner Team has released a slide called "Hints for Increasing Viewers and Hints of Increasing Revenue" for users who are using Google (displaying ads on YouTube and making money).

Although the content of the slide is frank and content, if it executes all, it seems that it will certainly be effective, it is indeed the content which kept the key point kept under basic contents, it is easy to understand in a non- It seems that it can be applied to other promotions other than YouTube.

Details of the slide are as follows.
Tips for Increasing Viewers and Higher Revenue (Basic) - YouTube Partner Station

First of all, from "six things you want me to set".


1. Enrich video title, description and tags.
2. Enrich the channel title and tag.
3. Set a video page banner.
4. Allow comments / posting / evaluation of comments.
5. Embed the animation to "Yes".
6. Set advertisement options.

Let's take a closer look at each of them.

"1. Enrich video title, description, tags", let users search around the world by notating the title in English, describe the brand channel · playlist · external site URL in the explanation part, In addition, techniques to make it easy to search from overseas by using English for tags. As a real experience, writing tags in English has certainly been effective. In addition, it is also a pretty good point to make each movie have common keywords to make it easy to display as related videos, and the number of playback explosively increases when displayed as related videos on YouTube videos that are played frequently.


"2. Enrich the channel title and tag", content that tries to set the title · channel tag · channel type appropriately.


"3. Set a video page banner", a message that urges the user to operate as a highly efficient page banner · Arrow ("To other videos to here", "Let's register") · Characters with high awareness of users Examples of using a logo (original) are illustrated. Certainly, when you play on YouTube it sometimes appears like this banner and it seems like there are times when you think that "What is it?"


How to set the video page banner. The banner seems to be made with height of 26 pixels and width of 170 pixels.


"Allowing posting and evaluation of comments, comments, and evaluations" means that "the more the user can take some action, the more likely it is to be played.When the user adds interesting comments to the movie, the comment itself There is a high possibility that a repeat user will be attached or a channel will be registered.Because also popularity is ignited from user comments, it can lead to an increase in the number of infectious movie viewers / playback number There are annoying comments that can not be seen with user moderation, or you can display only approved comments. "


For "5. Embedding movies" to "Yes", it is written that "becoming a topic at places other than YouTube with embedded functions in most popular videos is a major factor that causes the number of times of view to surge suddenly" I will. Certainly there is a strong tendency for movies embedded here and there to jump up.


"6. Set up advertisement options" A solid content. Certainly, if you do not show advertisements you will not have any sense because your earnings will not rise.


The last is a checklist. It may be tough to keep all of them complete, even though it is basic edition ... ....