Next generation disc "CBHD" exclusive to the Chinese exceeds the sales of Blu-ray

Next-generation disc of the original standard launched by China as a competing horse of Blu-ray "CBHD (China Blue High Definition)"Exceeded the sales of Blu-ray revealed.

Although it is the same standard that China brings merits such as reduction of patent royalty to overseas enterprises by applying proprietary video / audio codec, it seems to boast high price competitiveness.

Details are as below.
China market: CBHD players outselling Blu-ray Disc

According to this article, Taiwan industry sources said the players supporting the next-generation Chinese "CBHD" in the Chinese market exceeded the sales of Blu-ray players by about 3%.

The reason for this result is that the main body of CBHD player ranges from 2000 to 2500 yuan (about 28,000 yen to 35,000 yen) and the video software is about 50 to 70 RMB (about 700 to 980 yen) On the other hand, the blu-ray player main unit is sold at the minimum of RMB 150 (about 2100 yen) at the minimum of 3000 to 4000 RMB (about 42,000 yen to 56,000 yen), while the video software is sold It is said that CBHD has higher price competitiveness than Blu-ray, for example.

However, Taiwanese manufacturers are waiting for the production of CBHD players and discs because international film companies such as Warner Brothers that supported CBHD have not been able to support CBHD to become an international standard, It is being done.

By the way CBHD was launched in the background against the Blu-rayToshiba, who was promoting "HD DVD" as the next-generation DVD standard, provided technology to ChinaHowever, considering that Toshiba is also considering entering Blu - ray, will China and the Blu - ray camp this confrontation in the future?