A new law will come into force requiring parents of kids' YouTubers to give up to 50% of their earnings to their children
A new law has been enacted in the state of Illinois, USA, requiring companies to pay up to 50% of their earnings from having children appear in their videos.
Illinois General Assembly - Bill Status for SB1782
Koehler law ensures child vloggers are accurately compensated
http://web.archive.org/web/20240709193628/https://www.senatordavekoehler.com/news/28-press-releases/462-koehler-law-ensures-child-vloggers-are-accurately-compensated
Illinois passes a law that requires parents to compensate child influencers | CNN Business
https://edition.cnn.com/2023/08/16/tech/kid-influencer-law/index.html
The main content of kids' YouTubers is 'videos that are filmed and edited to show children playing with toys or eating sweets.' Some channels are extremely popular, for example, the Japanese kids' YouTuber ' Kidsline ' has 14 million subscribers.
Kids' YouTubers are popular not only in Japan but all over the world, and many kids' YouTubers are active in the United States as well. However, Shreya Nalamotu, who lives in Illinois, points out that 'there is no guarantee that the money that children earn will be in their hands.' Nalamotu has proposed a bill to state assemblyman Dave Koehler to improve this situation.
Rep. Kehler, who received a proposal from Mr. Nalamotu, took seriously the situation that 'many parents make their children work in the digital environment and put the money their children earn in their pockets,' and in February 2023, he submitted a bill to the Diet stating that 'if you earn money by having your child appear in a video, you must pay the earnings to the child.' The bill passed the Diet and came into effect on July 1, 2024.
A law enacted in Illinois requires parents of children active on video distribution platforms such as YouTube to give a portion of their earnings to their children when they reach adulthood. Specifically, if a child appears in 30% or more of a video, 30% of the earnings must be held as a trust, and if a child appears in 50% or more of a video, 50% of the earnings must be held as a trust, and the amount held must be paid when the child turns 18.
'Of course, I understand that parents are in a fair position and should be compensated, but we can't forget about the children,' said Senator Kehler, emphasizing the need for the law.
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