Google reveals that it has stopped selling fitness tracker brand 'Fitbit' products in 29 countries



It has been revealed that Google has suspended sales of the fitness tracker brand ``

Fitbit '', which it acquired in January 2021, in 29 markets including South Korea, the Philippines, Poland, and South Africa.

Fitbit.com Updates - Help
https://support.google.com/product-documentation/answer/13823068

Google is pulling Fitbit from loads of markets (Updated: Even more markets exited) - Android Authority
https://www.androidauthority.com/google-fitbit-exit-countries-3384006/



Fitbit ends sales in nearly 30 countries to 'align' with Pixel

https://9to5google.com/2023/11/09/fitbit-countries-drastic-cuts/

Fitbit is pulling out of South Africa - TechCentral
https://techcentral.co.za/fitbit-is-pulling-out-of-south-africa/234830/

Fitbit's support page clearly states that automatic renewal of Fitbit's paid subscription ' Fitbit Premium ' ended on August 11, 2023 in Hong Kong, South Korea, Malaysia, Thailand, and the Philippines. Next, Google stopped automatic updates in some European countries such as Croatia, Czech Republic, Estonia, Poland, and Portugal on October 24, 2023.

Additionally, Google has been found to be withdrawing Fitbit products from Latin American countries such as Argentina, Chile, Colombia, and Mexico. Due to this change in Google's sales policy, the number of countries and regions where Fitbit sales have ended is now 29, and the number of countries where Fitbit will continue to be sold has decreased to 23 countries, including the United States, Canada, Germany, and Japan.

In response to foreign media outlet Android Authority, which reported on this matter, a Google spokesperson said, ``In order to align Google's hardware portfolio with the regions where Pixel is available, we are suspending sales of Fitbit products in some countries.'' After end-of-sale, Fitbit devices you already own will continue to receive customer support, software and security updates, and more. We have not made any changes that affect Fitbit devices.'



Google also reported to overseas media Tech Central that it is withdrawing Fitbit products from South Africa. Please note that Google has never officially sold Pixel products in South Africa, and Tech Central points out that ``Google seems to be a clear statement of intent not to sell consumer hardware products in South Africa.'' .

Fitness tracker brand Fitbit has continued to announce new products such as Fitbit Charge 6 even after being acquired by Google in 2021. Google, which sells the smart watch ' Google Pixel Watch ,' has been selling Fitbit in parallel with Pixel Watch, but in March 2023, it removed Fitbit's social functions, and in April 2023, We're telling Fitbit users that they need to transfer their Fitbit account to a Google account.

The long-loved social features of Google's fitness tracker 'Fitbit' will be removed, and previously earned trophies and badges will also disappear - GIGAZINE

in Hardware, Posted by log1r_ut