Amazon offers the ability to use AI to stylize product images
Amazon has launched a beta version of a feature that allows you to freely generate background images for your products by simply entering a prompt. You can replace images of products that appear alone against a white background with scenes that match your actual lifestyle.
Amazon rolls out AI-powered image generation to help advertisers deliver a better ad experience for customers
You can see how the image is generated in the video below.
Amazon rolls out AI-powered image generation to help advertisers deliver better ad experiences - YouTube
The user first enters the ASIN code . Then click 'Add'.
An image of the product associated with the ASIN code will be displayed.
Then click 'Go to creative'.
It seems that the image is automatically generated without any prompts.
By including prompts, you can generate images that the user envisions.
It is also possible to add a 'theme'. For example, below we have selected 'Pumpkin spice'.
An image with pumpkin added has been generated.
Then select the image you like.
It can be used as a product image.
According to Amazon, images placed in places that give a sense of ``lifestyle'' such as kitchen counters can have a 40% higher click rate than images that appear alone against a white background. However, creating such creative images is a burden for many sellers, and in an Amazon survey, 75% said they considered it a challenge.
The image generation function was introduced to solve these problems. Amazon said, ``The image generation feature is easy to use and does not require technical expertise, making it easier for sellers without the support of an advertising agency to generate product images.'' .
In addition, there are some unnatural points in the image introduced in the video, such as 'a fork with an absurdly large number of teeth.'
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in Software, Web Service, Video, Posted by log1p_kr