Jul 13, 2023 10:52:00

Google Play updates developer policy to allow use of NFTs in apps and games

On July 12, 2023 local time, Google will update the official app store and

Google Play developer policy so that digital assets such as non-fungible tokens (NFTs) can be incorporated into apps and games. announced that it was

Android Developers Blog: Enabling New Blockchain-Based Experiences on Google Play
https://android-developers.googleblog.com/2023/07/new-blockchain-based-content-opportunities-google-play.html

Google Play Allows Apps, Games to Offer NFTs and Blockchain-Based Content

https://www.coindesk.com/web3/2023/07/12/google-play-changes-policy-on-tokenized-digital-assets-allowing-nfts-in-apps-and-games/

“By embracing blockchain-based digital content like NFTs, we can revitalize creative in-app experiences and help app developers grow their business,” said Joseph Mills, product manager at Google Play. I'm here.

In updating the policy for developers, Google said that it had repeated discussions with multiple application developers. “Our updated developer policy provides a level playing field that promotes user trust and responsible operation of blockchain technology,” said Matt Williamson, senior engineering manager at Reddit. We welcome policy updates.

Williamson also explains the purpose of updating the policy, ``By setting clear guidelines, users can make informed decisions.''

On the other hand, Mr. Mills said that it is important to maintain user trust as blockchain technology continues to evolve, and it is necessary to ensure transparency to users when integrating digital assets such as NFTs into apps. claim that there is Specifically, ``If an app or game allows users to sell or earn tokenized digital assets like NFTs, the developer must make this explicit.''

In addition, Mr. Mills complained, 'Do not advertise or glorify the potential revenues from transactions such as NFT to users.'

Additionally, the updated policy prohibits apps that do not comply with Google's

real-money gambling, games and contests policy from implementing mechanisms that obscure the value of NFTs at the point of purchase. As an example, Mr. Mills has revealed that Japan will prohibit the introduction of the `` loot box '' method called ``gacha'', and has clarified that he will not allow a mechanism with a high degree of gambling.

``We will continue to consult with developers and actively work with them to help them build sustainable businesses using blockchain technology,'' Google said. steps will improve support for blockchain-based app experiences in markets such as secondary distribution.”

A Google spokesperson told CoinDesk, an overseas media outlet, ``We are currently testing with some developer groups regarding the introduction of NFTs into the app, and we are working to ensure that all developers can handle NFTs. It will be in the second half of 2023.'