Netflix announces that it will terminate the DVD rental service that it has continued for more than 25 years since its establishment



When

Netflix , which streams movies and TV programs, was founded in 1997, its main business was an online DVD rental service. Since 2007, Netflix has shifted its main business from DVD rental service to video streaming service, but finally announced on April 18, 2023 that it will end the DVD rental service.

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Final-Q1-23-Shareholder-Letter.pdf
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https://s22.q4cdn.com/959853165/files/doc_financials/2023/q1/Final-Q1-23-Shareholder-Letter.pdf



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Netflix is about to crack down on account sharing in the US
https://www.engadget.com/netflix-is-about-to-crack-down-on-account-sharing-in-the-us-205918694.html

Founded in 1997, Netflix has delivered over 5.2 billion DVD movies to over 40 million users. However, Netflix, which launched a video streaming service in 2007, has grown into the most popular service within Netflix by 2009.

It is reported that Netflix's DVD rental service revenue in 2022 will decrease from about $ 200 million (about 26 billion yen) in 2021 to about $ 100 million (about 13 billion yen). The DVD rental service business was shrinking.

Meanwhile, DVD Netflix, an independent DVD rental service within Netflix since 2016, announced on April 18, 2023 that the last DVD delivery will be on September 29, 2023 and the service will end. bottom. DVD Netflix said, ``It is a real pleasure and honor to have been able to deliver movies to everyone for 25 years.''




``Our goal has always been to provide the best possible service to our members, but with the downsizing of our business, our DVD rental service has become difficult,'' said Ted Sarandos, CEO of Netflix. 'The red envelope that marked Netflix's DVD rental service changed the way people watched TV shows and movies at home, and paved the way for streaming, which is now Netflix's mainstay.' reporting.

``Thank you to everyone who has added DVDs to the queue and waited by the mailbox for the red envelope from Netflix,'' Sarandos said.



In addition, Netflix's first quarter financial results announced at the same time as the end of the DVD rental service were 8.162 billion dollars (about 1.9 trillion yen), an increase of 3.7% from the same period last year. , The final profit was 1.35 billion dollars (about 170 billion yen), down 18%. Also, the number of paying subscribers worldwide increased by 4.9% to approximately 232.5 million.

In addition, Netflix is working to crack down on users who share the password of one account and perform ``free riding'', and in February 2023, Canada, New Zealand, Portugal, and Spain will provide a paid account sharing service. I'm here. In response to the success of this service, Netflix has announced that it will expand this service in the United States by June 30, 2023.

Netflix's ``free riding'' prevention service can allow up to two additional members per account, and costs 7.99 Canadian dollars (about 800 yen) per user in Canada and 3.99 euros (about 587 euros) in Portugal. yen) is required.

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