Oct 22, 2021 21:00:00

Due to global supply shortage of Apple products, shipping will be delayed from the end of 2021 to 2022

At the new product announcement event held on September 15, 2021,iPhone 13 series , 6th generation iPad mini and 9th generation iPad, etc., and at the new Mac announcement event held on October 19, 2021, HomePod mini The new MacBook Pro equipped with the 3rd generation AirPods and proprietary SoC M1 Pro & M1 Max has been announced. However, it is reported that the supply of these new Apple products announced in the fall of 2021 could not keep up, delaying shipments and having a significant impact on the year-end sales season.

Apple's (AAPL) Device Shortages Threaten Record-Setting Holiday Season --Bloomberg
https://www.bloomberg.com/news/articles/2021-10-21/apple-s-device-shortages-threaten-record-setting-holiday-season

Shipping estimates for Apple's Polishing Cloth pushed into January | AppleInsider
https://appleinsider.com/articles/21/10/20/shipping-estimates-for-apples-polishing-cloth-pushed-into-january

Apple Hit by Global Shortages as Orders Delay Until December | Tom's Hardware
https://www.tomshardware.com/news/apple-hit-by-shortages-products-sold-out

In particular, the supply shortage is becoming more serious for the iPhone, and it is said that it is difficult to obtain the iPhone 13 Pro depending on the color, composition, and size even one month after its release. According to the economic newspaper Bloomberg, Apple has cut its production target for the iPhone 13 in 2021 by 10 million units, making supply even more difficult. If you actually ordered an iPhone or iPad from the Apple store in the United States, the shipment will be from November 19th to November 29th, and in the worst case it will be postponed until December and thanksgiving is a sales opportunity in the United States. It may not be in time for festivals and Black Friday.

Also, if you order the new MacBook Pro equipped with Apple's M1 Pro and M1 Max, and the Apple Watch Series 7 announced at the event in September 2021 at the time of writing the article, shipping will be delayed until mid-December. On the other hand, the old M1 MacBook Air will be shipped within a few days.

In addition, Apple Insider, an Apple-related news site, has sold out in various countries and regions even though the official Apple polishing cloth announced at the event in October 2021 is just a cloth. It is pointed out that the shipping time has been delayed from December 2021 to January 2022.

The delay in shipping Apple products shortly after launch isn't new, but the 2021 delay isn't the same as usual, Bloomberg said. Product inventories continue to be in short supply at Apple stores, and Apple store employees told Bloomberg that 'the 2021 delay is an unusual situation, and customers are frustrated at the store. The number of respondents has increased. '

According to Bloomberg, Apple's product sales are expected to increase 7% year-on-year to about $ 120 billion. Economic analyst Dan Ives said, '2021 was the year Apple should have benefited the most from product upgrades ever, but having to overcome supply shortages is so serious that no one wants to say it. It's a problem. '