It turns out that more than 430 billion yen was paid to the music industry from YouTube in one year



YouTube announced on June 2, 2021 that it has paid a total of $ 4 billion to song rights holders and artists over the past 12 months.

$ 4 billion paid to the music industry in last 12 months

https://blog.youtube/news-and-events/4-billion-paid-music-industry/

YouTube reports record subscription growth in Q1 2021 --9to5Google
https://9to5google.com/2021/06/02/youtube-premium-subscription-growth/



YouTube Says It Paid Out $ 4 Billion to Music Industry Over Past Year --Variety

https://variety.com/2021/digital/news/youtube-4-billion-music-industry-1234986585/

'We are proud to announce that YouTube has paid the music industry more than $ 4 billion in the last 12 months alone,' said Rio Cohen , Global Head of Music for YouTube, in a post on the official blog. Was announced.

Cohen is an American music tycoon with a background in key positions such as CEO and Chairman of Warner Music Group and co-president of multinational record label Def Jam. 'Many music industry friends often ask,'Why did you decide to work on YouTube?'Because you believe in YouTube's potential to open up a golden age in the music business,' he said. It states.


by Terence RN

According to the announcement, 30% of YouTube's $ 4 billion paid to the music industry over the past year came from user-generated content (UGC) . We also found that YouTube Premium subscriber growth in the first quarter of 2021 was the highest since the service launched.

In addition to the expansion of paid membership services and UGC, various sources of income supported YouTube's growth, such as the virtual concert held by Korean singer group BLACKPINK on YouTube leading to the sale of about 280,000 channel memberships. Cohen emphasizes.

Meanwhile, entertainment information news site Variety has announced that music distribution giant Spotify has paid more than $ 5 billion to the music industry in 2020, and YouTube has been paying more than $ 5 billion for many years. Has been accused by artists and business owners of being less loyal than other streaming services, 'he said, pointing out that YouTube is still under severe criticism.

With this in mind, Cohen commented on the future relationship between YouTube and the music industry: 'Our goal is to be a major source of revenue for the music industry and enable artists around the world to build their music careers. YouTube is in the only position to reach this goal as it monetizes and expands its end-to-end music experience globally. '

in Web Service,   Art, Posted by log1l_ks