How did Iron Maiden address piracy and line up with top companies?

ByDena Flows

Along with the spread of the Internet, the media of music has been shifting to download sales such as MP3,Pirated versionThere is a serious situation surrounding the music industry that the free download of illegal copy rampant, artists can not get enough income. While many record shops are folding stores, heavy metal band 's "Iron Maiden"Holding Company"Iron Maiden LLP"Is gathered that it is growing fast enough to be counted among the top six music companies in the UK.

Iron Maiden put pedal to the metal on road to economic recovery | Music | theguardian.com
http://www.theguardian.com/music/2013/nov/29/iron-maiden-llp-stock-exchange

California marketing companyAlmighty Institute of Music RetailAccording to the survey, between 2003 and 2009, about one-third of the American record shops are going bankrupt, in the UK it is even worse, and 70% of record shops that went bankrupt are said to be.

ByEldeeem

London Stock Exchange GroupAnnounced "1000 companies that inspired Britain"Iron Maiden LLP" that earns 10 million euro to 20 million euros (about 1.4 billion to 2.8 billion yen) is elected one of the six companies in the music department. Among them are music applicationsShazamAndPrinceHold big artists such asCobalt Music GroupAnd audio equipmentFocusriteCompany, download sales of musicAudio NetworkAnd so on.


Analyze the music industry all over the worldMusicmetricIron · Maiden won 3.1 million social media fans between June 2011 and May 2012, "From June 2012 to October 2013"Maiden England Tour - 2013"Fans have reached 5 million, mainly in South America, and at the Sao Paulo show alone,Total revenue of 1.58 million euros (approximately 220 million yen)I am giving it.

ByAl Case

At the same time, in Brazil Iron Maiden's BitTorrent traffic jumped sharply. Brazil is said to be one of the world's largest file-sharing countries, but Iron Maiden energetically attracted the free download layer without having to appeal to the law by vigorously performing tours mainly in South America This indicates that we succeeded in switching to a fan who raised profit.

Even if you can download a pirated version for free, you can not download T - shirts or real performance. Iron Maiden has been elected to be the fastest growing company in the UK by filling in the profits of the CD which decreased from the tour ticket fee and T shirt and increasing the number of download purchase layers.