A company that tried to advertise 'Facebook collects so much personal information' is BAN on Facebook



The privacy-specific messenger app

Signal has revealed that Facebook has rejected a project to advertise on Instagram, which is owned by Facebook, that ``Facebook collects so much personal information.''

Signal >> Blog >> The Instagram ads Facebook won't show you
https://signal.org/blog/the-instagram-ads-you-will-never-see/

Signal banned for booking obviously targeted ads? That story's too good to be true, Facebook claims • The Register
https://www.theregister.com/2021/05/05/signal_facebook_instagram_ads_war/

Signal messenger takes aim at Instagram's 'hazy' user data policies with SUPER-SPECIFIC ad campaign, gets its ad account blocked — RT World News
https://www.rt.com/news/522950-signal-instagram-ad-campaign/

Signal's smartass ad exposes Facebook's creepy data collection
https://thenextweb.com/news/signals-instagram-ad-exposes-facebook-targeted-ads-data-collection

In Internet advertising, a method called ' behavioral targeting ' is generally used to display advertisements in a manner that matches the user's tastes and interests. Behavioral targeting is known for its extremely high performance, which is likely to lead to purchases. . For this reason, Apple has announced a policy to make tracking by third-party companies a user's permission system in the future.

Facebook, one of the world's largest advertising companies, has been at the forefront of behavioral targeting advertising for many years. An advertising identifier called `` IDFA '' is required to broadly track the behavior of iOS users, but Apple plans to require user permission to collect IDFA with a new policy. Facebook's advertising business is considered to be hit hard by this privacy policy revision, so Facebook is fighting back even by hitting a full-page advertisement in the newspaper.

'Apple turns the Internet into a bad one,' Facebook puts out a full-page advertisement in the newspaper - GIGAZINE



Signal, a privacy-focused messenger app, has tried to tease Facebook, which sticks to existing behavioral targeting like this. The main reason behavioral targeting has been criticized is ``privacy issues'', but Signal, which advocates ``privacy first'' with methods such as end-to-end encryption of all communication content, is owned by Facebook's Instagram. tried to ridicule Facebook's stance with an ad for

The advertisement that Signal tried to launch on Instagram is as follows. “You are looking at this ad, you are a newly married Pilates instructor and a serious anime otaku. You read our blog a lot and are interested in adopting a same-sex couple.' The ad says, 'The content changes according to the personal information of the user who sees the ad.'




According to Signal, I tried to purchase ad space and launch the ad in question, but Facebook disabled the ad account.



On the other hand, Facebook completely denied Signal's claims to media outlets, saying, ``This incident was a fabrication of Signal, and Signal didn't even try to actually buy advertising space.'' At the time of the report, the claims of the two are following parallel lines.

In addition, 'What kind of user data does Facebook collect?' Is explained in detail in the following article.

The user data collected and tracked when using the Facebook application is specified, the contents are like this - GIGAZINE



in Web Service, Posted by darkhorse_log