Investigation results revealing the backside where fake 'likes' are mass produced



Thanks to the emergence of vending machines that allow you to buy Instagram 'Like' , SNS is no longer good! It is known that the number is not always correct. But what kind of person and how good! It is not widely known whether they are buying or selling. Meanwhile, a study titled 'Inside the Fake Like Factories' was reported.

media.ccc.de-Inside the Fake Like Factories
https://media.ccc.de/v/36c3-10936-inside_the_fake_like_factories

From the movie below you can see a presentation on how fake accounts are rampant in the world.


From the left, journalists Svea Eckert , security research firm Dennis Tatang , and Internet activist and student Bamberg University student Philip Kreißel are on the stage . The survey published this time was conducted by these three people.



Like SNS today! Buttons are a measure of popularity and financial success, and also influence Facebook's algorithms.



However, if you search on Google for words like “buy fake likes”, the search results will show you fake likes around the world. You can see that is bought and sold. Many people have the image of 'like buying' like 'Indian and Chinese people press buttons in front of mass smartphones' ...



Actually it is different. Maria on the left side of the screen is a former police officer living in Berlin, and has a job to click Facebook due to lack of money. 1 Like It is possible to get 2 to 6 cents (about 2 to 6 yen) per.



This is really good! Top page of German web service 'Paidlikes' where you can buy and sell.



How nice! If you want to make money by pressing, log in to 'Paidlikes' using your Facebook account and the following screen will appear. Under 'Like & Button', it is really good! There are accounts purchasing, but the details were hidden in the presentation here.



Mr. Herald, a worker who clicks on the act of “pressing like” who responded to the interview, said that the act of “purchasing like” is no longer rampant in all fields Speaks.



The three people who surveyed actually created a Facebook account and liked it! I tried to buy.



Likes were purchased for the following posts. A white image was posted without any captions ...



200+ people like it! Pressing



A survey of click workers revealed that Paidlikes, which provides the service, has more than 30,000 registrants and requires a 'real' account to register. It costs a few yen per person, that various men and women are registering, that most registrants use two or more platforms, and that they earn 15 to 450 euros a month (about 1820 to 50,000 4500 yen).



3 people like Paidlikes! Is the person who buys the product? So I went on to investigate. On the Paidlikes page after login, the buyer's campaigns are listed, but if you hover over each link, you can see that a unique ID is assigned. Tatang implemented a crawler and collected IDs from 0 to 90,000. We checked all those requests and identified the source URL to redirect to.



This is good between 2012 and 2019! List of campaigns that purchased. Mostly Facebook, but you can also find some Instagram, YouTube and other pages.



One of the accounts on the list is a Facebook account called 'AfD Gelsenkirchen'. Eckert tried to interview AfD Gelsenkirchen, but the answer was, 'I don't know how the AfD Gelsenkirchen fan page purchased Facebook likes. There is no possibility of anonymous donations This is not the case. '



Not only AfD Gelsenkirchen, but also political parties! It shows that you had purchased.



However, all of the answers to the interviews were 'I do not know', 'I have not done anything', 'I can not explain'.



On the other hand, entrepreneur and council member

Tanja Kühne ...



'Isn't it a scam just because you like it? I think it's not a scam, but a communication,' he said.



Let's look at the bigger picture. Facebook reports that 'we are fighting fake accounts and have deleted many accounts.'



Facebook claims that it has complete control over the platform.



However, from a report published by NATO

StratCom , 300 euros (about 36,000 yen), 3530 comments, 25,750 likes! , 20,000 views, and 5,100 followers have been shown to be available for purchase. Fake ratings are becoming cheaper and more accessible.



Another report also shows that fake accounts are automatically created using IoT devices.



If you graph the increase in Facebook user IDs, you can see that the number of accounts has increased sharply since 2018. As of 2020, the number has grown to nearly 40 billion accounts.



Next, like! It is like this when you determine the creation date of the use account for each service that buys and sells. The 'A' in the upper left and the Paidlikes in the upper right use a relatively old account, so a regular account is good! You can see that it is used for purchasing. On the other hand, another service `` B '' has many accounts after 2017, which seems to be a bot. C is considered to be a mix of legitimate accounts of bots and click workers.



A garden furniture store's Facebook account has over 1 million likes! Was pushed, but the garden furniture store everywhere is like one million! It should be difficult to pay a lot for. This fact shows that the act of buying “likes” is easier and cheaper.



Facebook claims that it controls 'fake accounts,' but given the circumstances so far, this is not true.



When estimating the number of existing registered accounts from as many as 40 billion Facebook accounts created so far, it is calculated that 10 billion people have registered as of July 2019. This is more than the global population.



As a matter of fact, the number of accounts created in 2019 and the number of new

MAUs (left) can be seen to be far apart. Also, the graph of the number of new accounts and old accounts deleted in 2019 (right) shows that most of the deletions are new accounts. From this, it can not be said that 'Facebook controls fake accounts', you can see that fake accounts are being created one after another.



Surveys show that the number of likes is no longer functioning as a popular metric, and that somebody takes action and misinterprets it as a 'popular item', resulting in spending and loss. They concluded that they were 'being' and 'people trusting.'



What people can do right now to get out of this situation is 'to be aware', 'to communicate this situation to people', and 'to get more wisdom'. Is being called.

in Web Service,   Video, Posted by darkhorse_log