Account sharing passwords with streaming service such as Netflix may be shut out


by freestocks.org

Online streaming service is increasing the number of users in recent years based on abundant content such as Netflix, Amazon's prime video, Hulu, sports specialized DAZN etc. Content is unlimited by paying monthly royalties for streaming service, but there are people who think to share account information with family and friends and use it even a little. AI tools that control the sharing of such accounts have been developed and there is a possibility that "accounts sharing passwords" will be shut out in streaming services in the future.

Netflix users who share passwords with friends could soon have their accounts SHUT DOWN - Mirror Online
https://www.mirror.co.uk/tech/netflix-users-who-share-passwords-13836980

People Who Use Someone Else's Netflix Password, We've Got Bad News | IFLScience
https://www.iflscience.com/technology/people-who-use-someone-elses-netflix-password-weve-got-bad-news/

Among CES 2019 , the world's largest consumer electronics trade fair held in Las Vegas, USA, for four days from 9th to 12th January 2019, British startup · Synamedia , password sharing for multiple streaming service accounts We announced the AI tool "Credentials Sharing Insight" to detect if it is not done.

This tool detects "abnormal behavior" or "extreme behavior" taken by the account on the streaming service and can determine whether the account is used other than the original user. It is supposed to be used on streaming services such as Netflix, Prime Video, Hulu, etc. It will enable you to gain detailed insight into user accounts.


by Charles Deluvio

"Credentials Sharing Insight" under development by Synamedia is a tool that allows you to judge whether a specific login pattern is legitimate by using machine learning. For example, it is possible to clearly detect whether another person is using the same account, such as "the tendency of the content being viewed on the streaming service" or "the place where the account is used" It seems possible. However, the tool will judge the use situation of the account based on the case that the account is "not used for a while" or "it is shared with a family living apart".

In one survey , 26% of the Millennial generation have answered that they are watching video content with online streaming service using other people's accounts, and in order to correct these situations like "Credentials Sharing Insight" Demand for tools will increase in the future. Some people may argue that the act of sharing an account is "evolution of a mere sharing economy", but "there is a need to paraphrase that companies that distribute content lose profits by several hundred billion yen It may be possible, " IFLScience wrote in foreign media.

Synamedia's chief product officer, Jean Mark Leysin, commented, "It is becoming increasingly unnoticable to share account information, the new solution we develop takes actions for operators This will make it possible for many casual users to be willing to pay the premium service fee to increase the number of simultaneous users.This is to keep honest people in good faith, It will be a great way for more to increase the revenue "and told you.


by Jens Kreuter

However, it is unknown whether the streaming service will introduce tools like "Credentials Sharing Insight". Netflix's lead Hastings CEO said at the CES 2017, "We love sharing Netflix," leaving comments that allow us to share accounts.

On the other hand, handling a large number of video content such as Sky Sports Sky is, "Credentials Sharing Insight" immediately after being announced, has revealed that has signed the company and the partnership announced the investment in Synamedia.

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in Web Service,   Movie, Posted by logu_ii