Announced that Dyson of the cyclone vacuum cleaner will produce "extreme" electric cars from 2020

ByJay. Sō

Boasts outstanding recognition as "a single vacuum cleaner with unchanged suction power"DysonSir James Dyson, Dyson announced plans to produce "radical (electric)" electric vehicle (EV) from 2020.

Dyson to make electric cars from 2020 - BBC News
http://www.bbc.com/news/business-41399497

According to Dyson's statement to BBC, the company said it is planning to develop EV by introducing a £ 2 billion (about 300 billion yen) budget and to announce it in 2020 . Mr. Dyson also said that over the past two years the 400-person development team has been developing within Dyson headquarters in Marmesbury.

Mr. Dyson does not clarify details about the vehicle but why it is said that "competition of new technologies in the automobile industry is intensifying and it is necessary to take all means to protect development confidential" I will. Although it is time to refrain the announcement in about three years, the company still has no pilot cars or even prototype cars, and the planned site of the factory as the production base is still unknown. Mr. Dyson says that for the breakdown of the £ 2 billion budget, we will pour a billion pounds (about 150 billion yen) into the vehicle and the remaining 1 billion pounds into developing a battery.

About Dyson's EV development, the signs were also reported in 2016.

Dyson of the vacuum cleaner reports that it is developing an electric car - GIGAZINE


Mr. Dyson is said to be warming up the concept of EV development from the 1980's. In addition, it sometimes sold the automobile company a concept to clean the exhaust gas by removing the fine particles contained in the diesel engine using "Cyclone Technology" which is one of its core technologies .

Mr. Dyson is currently considered to be devoting resources to making EVs different from other companies. About Dyson EV, which is supposed to appear in 2020, almost all details are unknown, but it seems that there is no doubt that only the direction of "not being cheap" at least is wrong. It seems that they are aiming at having a presence by targeting a unique and high added value EV market rather than entering a market that will profit by judging more units.

Various automobile manufacturers are planning to introduce new models mainly EVs around 2020 and are thought to be the turning point to change the automobile industry in the future. "EV is easier to enter than cars with internal combustion engines", so many emerging manufacturers appear one after another, and it is also said that signs are strong in China, particularly aiming for EV spread as a mid-term policy . In fact, however, it is not easy to put together the basic performance of a car "running, turning, stopping" well, it is said that the equation "EV = easy to make" does not hold true at all. It seems that it will keep on keeping an eye on whether the power industry figure of the automobile industry will be greatly repainted in the next 5 to 10 years, or whether the existing automobile manufacturer will continue to pull the industry in the future by showing the day's long-awaited future.


In addition, GIGAZINE interviewed Mr. James Dyson in February 2017. Although not much disclosed about future technology, interesting contents such as the prospect of raising the "battery revolution" and the way of thinking about Dyson's technology are spoken.

Interview with James Dyson, asked about technologies and human resources developed by technology companies - GIGAZINE