"LOVERS laboratory" to study improvement of condom wearing rate will be established

Okamoto Co., Ltd., a leading condom sales company, is working to thoroughly study the improvement of condom wearing rate in order to prevent sexually transmitted diseases and undesirable pregnancies in Japan "LOVERS Institute"Was established.

LOVERS Institute powered by Okamoto Zero One
http://lovers-labo.jp/

The LOVERS laboratory said that "a more condom to Japanese people" is a research institution listed in the statement. Mr. Yoshiomi Tokui, the tutorial director.


Tokui's director talks about the purpose of establishing the LOVERS laboratory and his own condom experience.

Tokui Director Interview | LOVERS Laboratory powered by Okamoto Zero One - YouTube


The LOVERS laboratory conducts a survey targeting 400 monitors in December 2015 in order to approach the mystery "Japanese young people are wearing condoms?"


Four hypotheses on the cause of the decrease in wearing rate emerged from the data.


Hypothesis 1: Condom estrangement


Hypothesis 2: Japanese male herbivorous theory


Hypothesis 3: condom nonsafety theory


Hypothesis 4: mood destruction theory


Details of these hypotheses will be released sequentially after December 22, 2015.

In addition to the questionnaire research projects, projects such as "Exploring the origin of sexual acts" "Avoiding the risk of non-condom congestion", "Transforming communication when wearing a condom", "Japan changes, guess condoms severe dissection" It is scheduled to be released soon.