Tim Cook speaks in the interview, "iPad Pro replaces PC"

PC has been used by many people for a long time as a necessary tool of work for many decades since the computer came out. The existence that replaces such PC will soon be released "IPad Pro"Apple's CEO Tim Cook asserts in an interview.

Apple's Tim Cook declares the end of the PC and hints at new medical product - Telegraph
http://www.telegraph.co.uk/technology/apple/11984806/Apples-Tim-Cook-declares-the-end-of-the-PC-and-hints-at-new-medical-product.html

Telegraph reporters are interviewing Tim Cook, CEO of the UK who is going to the UK along with the launch of iPad Pro.

In an interview, Cook, who was asked "What do you think about users who buy PC?" Cook said, "For many people iPad Pro will replace notebooks and desktops, perhaps a lot of people Uses iPad Pro and concludes that "digital terminals other than mobile phones are no longer needed", comment that leaves a comment that shows that iPad Pro is pretty confident in the workmanship.

Cook stressed that 12.9 inch iPad Pro is targeting the two markets. One of the targets is "creative related users", "If you sketch on iPad Pro you will have an incredible experience, probably it will not want to use other things for sketches later." Another market aimed at by iPad Pro is "users watching music, movies, etc." In order to capture these, iPad Pro has a powerful sound system and speakers, holds iPad Pro in hand While playing music and video, the terminal will feel as if it will be heartbeat and beating.


IPhone 6 Plus of 5.5 inch display has appeared in the lineup of iPhone from 2014. In November 2015 "iPad Pro" which is bigger display size than the existing iPad will appear. In such a situation, there is no big model change and there is a feeling that we are losing the station is "iPad mini" of the 7.9 inch display.

Some analysts think that "iPad mini is gone", but Cook says, "I think if you want iPad mini if ​​you think you want a big size smartphone I think that it is almost impossible to think. " Also, it is said that demand for iPad mini will not be zero. Still Cook's CEO says, "I actually know that users are having a cannibalization between terminals, but that's because users are actually talking about with some terminals. There is nothing to worry about because it is wonderful as long as they are playing cannibales with their products, "he said he commented.

BySirMo 76

Apple just the other dayAnnouncement of results for the fourth quarter of 2015We did not announce detailed sales number of Apple Watch etc in this. However, in the interview, Cook CEO said, "We have set up a new record in sales in the quarter, that is, things are progressing smoothly," appealed that the project is going smoothly. In addition, since Apple Watch can measure momentum and heart rate, it reveals that it is useful in medical field.

In the past, Apple has been reported to be interested in healthcare related, and there is the fact that Apple Watch is actually useful in some medical fields. But Cook said that if Apple Watch becomes a government-approved health device, regulation will "hopefully" prevent such innovation.

In the interview, Cook said that the high school student of American footballer took notice of his heart rate abnormality thanks to wearing Apple Watch and showed the episode that life was saved. In addition, as a similar case, there are things that an old man noticed arrhythmia and was saved from the danger of life thanks to wearing an Apple Watch.

"Apple Watch" creates quietly saves the old man from the danger of life - GIGAZINE


In addition, he commented on the new Apple TV released on October 30, "I got a very strong response in the first few days from the launch." The key to the success of such a device is "the number of supported applications", but according to Cook CEO, "It is much more than we predicted." Furthermore, we anticipate that more developed applications will appear, and "I will change the entire living room," Apple TV says it will transform TV's way of life. In addition to games, various existing appliances such as home rental apps, yoga apps, health apps, etc. have appeared in existing Apple TV applications.

In addition to the question "Does Apple itself not start a streaming service?", "We are currently thinking about the question" Can we provide better things "as key to ourselves? And, if you can be confident that you can do it, you will be working on it. "


Besides, "Every product needs to be encrypted to protect the user.If there is not encryption, it will lead to security problems as well as privacy infringement We intend to thoroughly promote encryption and not to install backdoor, "he says about efforts on security.