What did you want to know before Google acquires your business?

ByAidan

Online photo editing service "Picnik"WhenWidget engineof"Phatbits"Is a startup company acquired by Google. Former CEO who established two companiesJonathan SosatoFrom the circumstances that Mr. sold its business to Google, "What I wanted to know before Google acquired business"On the blog.

What I Wish I Had Known Before Selling to Google | Inc.com
http://www.inc.com/magazine/201402/jonathan-sposato/lessons-from-selling-to-google.html

Jonathan Sosato, who established the widget engine "Phatbits" in 2004, received a business acquisition from Google just one year later. Negotiations proceeded quickly and agreed to integrate the Phatbits group with Google's gadget department. On the whole it seems that the agreement to the acquisition was successful, but Mr. Sosato who was sweetly looking at the lifestyle of the salaried worker different from the founder of the company left his company in a year and said " I regret that I signed the contract terms "to remain".

ByGreg Wass

Five years later, Mr. Sosato will sell "Picnik", a newly launched online photo editing service, to Google, but unlike at the time of Phatbits, the negotiations to sell it will last as long as 6 months I got it. Three months after the agreement to sell, I experienced a busy feeling of blinding through the process of business combination with Google, with one third of the 25 Picnik teams retiring within a year. Mr. Sosato stayed at Picnik for two years from the sale and was a co-founderDarin MassenaWith Mr.Mike HarringtonMr. also worked for more than a year, but Google decided to end all services of Picnik in 2012.

ByMark Botham

Many features of PicnikFollowed by Google+Although not all functions can be used. Some users requested to withdraw the termination of the service, but the service termination was not withdrawn. At this time, Mr. Sosato said, "Did you launch a business to disappoint the users who used your favorite Picnik?" And still think that "the agreement to the acquisition was right?" That's right.


Google completely stopped Picnik 's service on April 19, 2012. Mr. Sosato sent user e-mail to all users at the end of the service, and we followed user follow-up until the end. If you know that Google will stop serving in just two years after the acquisition, Picnik may have chosen a different direction.