The idea of ​​cherishing "goals", not just about "purpose"


"I want to be cool" "I want to succeed in business" "I want to build a good family" "Become a best selling writer" "Become a champion" I think everyone has something I want to accomplish in my life. And in order to achieve that, we will set a detailed and realistic "goal" and take the first step. Columnist James Clear once set the purpose in the same way, but when it is really important and there are things we have to accomplish, I noticed that there is a better way. That is to think separately from "goal" and "goal", but what is it like?

Forget About Setting Goals. Focus on This Instead. - James Clear

◆ How is "purpose" different from "goal"?
"Objective" is to accomplish something, concrete content for that is "goal". Mr. James is comparing the difference of this word in a specific occupation as follows.

· Sports coach: The goal is to "win the championship", the goal is "what do the players practice every day practice"
· Artist: The purpose is "to write a book", the goal is "schedule to be achieved every week"
· Marathon runner: The objective is to "win the marathon", the goal is "Monthly training schedule"
· Entrepreneur: The purpose is "to build a business that earns billion", the goal is "sales and marketing process"

Here Mr. James throws a single question.

"I will assume that I ignored the purpose completely and focused on my goal, but can you still get results?"

Suppose you are in charge of the basketball team coach, ignoring the purpose and concentrating on the daily practice program. Still can we get results? James's answer is "I can do it". When counting the number of words included in articles written by James in the past year, it became about 115,000 words. Generally, it is said that one book contains words of 50,000 to 60,000 words, so in calculation it is equivalent to writing two books.


However, Mr. James did not set goals such as "I will write two books this year," and I did not keep counting according to some criteria. The only rule I had decided was "just write up one article every Monday and Thursday". While I was trying to keep that rule alone, the number of words reached 115,000 unquestionably. If you were concentrating on your goals and processes of work, you were giving the same or better results as a result.

◆ 1: Focus on not only the purpose but also the process
To say that you are striving towards the purpose, you can take as meaning that "If it is not enough now, it will be enough when reaching purpose" as long as you get back. In this way of thinking, we are always implying to myself "I can not gain joy until I reach my purpose, I will not succeed."

ByDangerously Fit

If you set your objective, it will be an excessive burden. What if James had stated the purpose of "write two books this year?" "It must be that the big objective was a burden and I could not bear the pressure," James says.

The goal of "to lose a few kilograms", "to score in business" and "to write a bestseller's book" eventually becomes a burden and comes to me. Instead, James says that you should concentrate on steadily doing your daily schedule, simplify things and remove extra pressure. Every day, instead of continuing to practice playing basketball just thinking of winning the game, the result will come with you concentrating on the practice itself and enjoying every moment.

ByMax Crowe

◆ 2: Do not ask for short-term results
It is not necessarily the case that the purpose is to support long and painful roads. Suppose a person is training a half marathon. If you make an effort and you participate in a half marathon contest and you finish the race, you will often quit your training at the end. Their purpose was "to complete a half marathon," and at the moment the purpose was achieved, the things that had become motivated have disappeared. This is similar to "rebound" in diet, it is the cause of quitting the effort so far at the moment when a certain goal is achieved, even losing even the accomplishment that resulted and returning to the original.

ByMiguel Garces

One day, when James was doing weight lifting training at the gym. When training was about to come to the end, I felt a little pain on my foot. As it was not a big deal, I planned to enter the final set as it is, but suddenly I remembered "I am thinking I will continue this for a lifetime", and that day I got training I decided to finish. At this time, if it was thought that emphasis was just on purpose, it may have thought that it was "failing" to stop until the end without canceling it and stop it halfway. However, from a viewpoint that emphasizes the goal, it does not become a big problem. It is important to promote things along the process, not on specific goals.

If you force yourself to destroy your body, it can be said that you can not fall back. That's why it's worth more than a goal. The goal is rooted in long-term gaze, and we will always have the best results.

ByYoann Gruson-Daniel

◆ 3: I will not decide the unpredictable future
We can not predict the future. But setting goals has to decide how far we can reach and how far we can accomplish it. I do not know what could happen on the way, but I have to decide the path anyway. This seems to be valuable at first sight, but it is not a very efficient method.


Mr. James is doing processing to calculate important data on work every Friday. For example, I am calculating the CVR (conversion rate) that shows how many people subscribed to the newsletter among the readers who read the weekly column, but as I continue this weekly It is said that it resulted in evaluating my work as a result. When CVR falls, it is a measure that the content of the column was not so good.

It is said that it is more useful to make a system that can improve the feedback that has just returned, rather than setting up a future schedule that you do not know how much to hit.

◆ Balance between purpose and goal
"Even so, it does not mean that there is no point in deciding the purpose," James said. Whereas the objective is important for "planning" progress plans, the goal is important for "realizing" progress.

The objective is to show the direction to go and it will be a motivation for a short period of time, but a well-tuned goal will produce a much higher effect. He concludes that putting emphasis on the process is the key to success.


I think that I often hear the word "Do not confuse purpose and means", but the same idea flows at the root. It is important to always think about the final "destination" and thoroughly consider "goal" or "means" to reach there.

in Note, Posted by darkhorse_log