Google's Matt Katz warned that "guest blogs for SEO purposes should cease."

ByInfocux Technologies

Measures for raising the display results of search engines such as Google are "SEO(Search Engine Optimize: Search Engine Optimization) ", but Matt Katz heading Google web spam team should stop using malicious guest blogs only for search engine countermeasures I am appealing on my own blog.

The decay and fall of guest blogging for SEO
http://www.mattcutts.com/blog/guest-blogging/


Mr. Katz who is talking about SEO from blogs and movies for a long time pointed out that the number of guest blog articles created only for SEO including malicious massive spam links is increasing, We should not stop using the guest blog as a means of doing it. "

Regarding how a malicious guest blog is born, "I am a distributor of digital marketing.Would you let me post a client's article on your blog as a guest, if you are interested, Thanks to you, you can increase the number of readers of your blog ... ... "Spam mail actually arrived at Mr. Katz is cited as an example. A malicious SEO agency seems to allow ordinary guests to contribute a large amount of spam links and posting malicious guest blog articles in mass production and misdemeaning.

ByLuke Dorny

In guest posting, for example, in a blog in a certain field, there is a purpose to have a person with excellent expertise supplementally post articles, so the guest blog itself is not malignant, but in 2012 Mr. Katts distinguishes between high-quality guest blog and spam dealer's guest blogmovieAlthough it pointed out, it seems that the effect is not obtained.

In 2013, Mr. John MullerInsertion of "nofollow" tag on link of guest blogAnd a malicious guest blog is an effective means because it can judge even with "there is more than one dofollow link (normal link without nofollow attribute)".

ByTechShowNetwork

Blogs full of spam links, guest postings likely to be awarded financially, duplicate postings with the same content, etc. are obviously in violation of the "Google Guidelines". Since users have received a large volume of notification emails relating to guest blogs, please do not allow guests posting from unknown people, so please do not allow "guest posting only blogs", "link earning purpose SEO blogs" etc as much as possible Mr. Katz is calling out not to use it.

Mr. Katz said, "A high-quality guest blog valuable to the reader is recommended and"Boing Boing"A wonderful co-authors blog like" should be distinguished. "However," Because of malicious guest blogs, Google has had to narrow the tolerance range for SEO and the web spam team will be able to add guest blogs We will investigate quite severely against the situation, "states the current situation.