What is "1% rule" in Internet culture?

ByLouish Pixel

Some 80% of sales are generated by 20% of all customers "and" 80% of sales of products are being produced by 20% of all product brands " "Elements create the majority of the whole numerical value"Pareto's law"Can be applied not only to business but also to various cases. It is similar to that Pareto's law "1% ruleThere seems to be little known that existence in the Internet world exists.

1% rule (Internet culture) - Wikipedia, the free encyclopedia
http://en.wikipedia.org/wiki/1%25_rule_(Internet_culture)

The 1% Rule: Charting citizen participation: Church of the Customer Blog
http://web.archive.org/web/20100511081141/http://www.churchofthecustomer.com/blog/2006/05/charting_wiki_p.html

BBC - BBC Internet Blog: BBC Online Briefing Spring 2012: The Participation Choice
http://www.bbc.co.uk/blogs/bbcinternet/2012/05/bbc_online_briefing_spring_201_1.html

What is the 1% rule? | Technology | The Guardian
http://www.theguardian.com/technology/2006/jul/20/guardianweeklytechnologysection2

"1% rule" in the Internet culture means that only 1% of all users are participating in content creation, etc. and the remaining 99% of users are consuming content only. In this law , Content enjoyed by many users will be supported by only 1% of users.

"1% rule" is also said to be "90: 9: 1 rule", in this case 90% are users who are only viewing the contents, 9% do not create content, but post comments etc. Users who participate in the content in some way, and 1% are users actually creating content.

ByClaudia Regina

1% rule is Ben McConnell and Jackie Huba, Wikipedia and Yahoo! Based on user's behavior data inProposed in 2006What you did. One example cited by Mr. Huba is that about 50% of articles edited in Wikipedia in June 2005 are from 0.7% of the total users, and 1.8% of the total users are all 72% of articles are created and editeddatathere is.

Also, at that time Yahoo! Bradley Horowitz, who served as media research director, said on his blog that "1% rule applies to users of Yahoo!"Remark. Horowitz said at the discussion forumYahoo Groups, It is 1% of the total to make threads and topics, and revealed that only 10% of the total participants actually participated in the thread.


"1% rule" that was positioned as a new law in the Internet culture, but in 2012 BBC is in the UKI investigated the trend of Internet usersHowever, it turned out that "1% rule" could not be applied. According to a BBC survey, only 23% of users are viewing the content, 77% of users know that they are participating in some form of content, the popularity of SNS etc. rises It is said that the possibility that "1% rule" does not pass in modern age is emerging.