KDDI Announces Japan's First Windows Phone 7.5 Smartphone "IS 12 T"

I tell you the other daySo today, KDDI has held a recital of Windows Phone smartphone today.

Mr. Koji Tanaka, President and Representative Director of KDDI Corporation, Mr. Yasuyuki Higuchi, President and CEO, Japan Microsoft Corporation, Nobuo Otani President and Representative Director Fujitsu Toshiba Mobile Communications Co., Ltd. has become a major presentation, Phone 7.5 model "Windows Phone IS12T" has been unveiled.

Presentations of the three companies were made in order. First of all, KDDI Corporation's President Takashi Tanaka is President and Representative Director.




"Japan Phoenix is ​​the first landing, delivering from au" to announce 'Windows Phone'.



It was announced in February 2010A large-screen Windows mobile phone "IS 02" with a QWERTY keyboardComparison table with. While IS02 was the concept of "carrying PC with Windows", the "Windows Phone IS 12T" announced this time places top priority on the usability of the smartphone, and the UI (user interface) is intuitive and easy to use I will.


President Tanaka said that he has been using "Windows Phone IS 12 T" for nearly a month ago, "Although it is hard to stick on the first day, it gets gradually comfortable after that" Description. "It makes me feel comfortable in the sense that the operation moves very smoothly, and the SNS world will become quite pleasant.It is slightly different from my smartphone.Pro like me will introduce after this It is getting more and more pleasant to cooperate with the cloud etc. I do not judge it in 5 minutes after touching, but I'd like to recommend using it for the first time. "


This is a mass storage service that can cooperate with Windows Phone "Windows Live SkyDrive"


Since Windows Office files can be viewed and edited on Windows Phone, it is assumed to be used at work.


There is an illustration that you can share your company's data centering on "Windows Live SkyDrive" with your boss, colleague's PC, your PC, Windows Phone, etc. and work smoothly at any time and place .


On the other hand, in private, you can see pictures taken with Windows Phone in impressive UI in-terminal album.


It can be uploaded automatically to "Windows Live SkyDrive", so it's easy to share photos you've taken.


Even in private, you can share photos with family and friends as "Windows Live SkyDrive" as a hub.


The figure that three companies will cooperate is displayed, and Tanaka's presentation is over.


Next, we will move on to Presentation of Yasuyuki Higuchi President and CEO of Japan Microsoft.


Outside Japan, eleven models are currently deployed in 35 countries, and are sold by 60 telecommunications carriers. Approximately 20,000 applications in about 7 months, the number of downloads of development tools also exceeds 1.5 million, the actual figures are listed.



Adopted "Metro design" pursuing ease of use. The user interface features "live tile" which can grasp the information at a glance and "panorama UI" widely spread horizontally.


SNS functions such as Facebook and Twitter are integrated into the OS, so you can connect smoothly.


Lightweight operation is realized through Internet Explorer 9 and "Windows Live SkyDrive" in the cloud. Character input is an input mechanism called "curve flick" of original UI, you can enter voiced spot, semi voiced point with one touch.


We will mobilize the assets that Microsoft has retained so far and will promote the development of "Windows Phone". The software is equipped with Internet Explorer 9 and Microsoft Office, cooperating with applications such as "Windows Live", "Xbox Live", "Bing", "MSN", cooperating with application developers, manufacturers and telecommunications operators, strengthening collaboration with Microsoft products That is to go.


It seems that it will connect the Internet and software smoothly across the barriers of devices.


Questions and answers made at the venue are as follows.

Freelance Tanaka:
Is there a face camera on IS 12 T?
If a model comes with a camera, will you do a service like FaceTime (Apple)?

KDDI Corporation President and Representative Director Koji Tanaka (hereinafter referred to as Tanaka):
It is not installed.

Mr. Yasuyuki Higuchi, President and CEO, Japan Microsoft Co., Ltd. (hereinafter Higuchi):
For now it does not support it.

Impress Tsuda:
What caused the delay on smartphone?
What is the Windows Phone Uri to recover? Please tell by manufacturer and user side.

Higuchi:
Although it is not a situation of "not being late", smartphones are still in the world, so I think that they can rewind. I think that the startup of the platform is early if it is a company that is doing both hardware and software in one company, but I think the partnership is good in terms of expanding by cooperating with manufacturers. Regarding the extent to which the color of each device is put out, we took advantage of the past reflection point and spent time to improve usability.

Since I have already reported survey results that the satisfaction level is very high if I can use it once, I would like to try to expand sales together with KDDI and others.

Tsuda:
What do you think about Osaifu-Keitai and One Seg

Higuchi:
Regarding the needs that are locally demanded, we can not answer at the moment.

Tsuda:
I promote "Android au", but the positioning of Windows Phone to KDDI is.

Tanaka:
We are promoting Android, but recognition that "Android alone is not allowed". I believe that it is the user to choose, I believe that it is necessary to arrange various things not only in shape and platform.

Nikkei Newspaper Sakakibara:
What kind of aim is this terminal aiming and how do you sell it? If there is a sales goal, I would appreciate it.

Tanaka:
Regarding what kind of selling is done, I think that "both corporations and individuals can use it", and especially around individuals SNS is well done, "If you use it better you get better" The idea. I think that it should be used widely. I am preparing such things because I think that it is necessary to know the goodness. It is a trade secret as to how many units to sell, I hope you will look forward to it.

Sakakibara:
Although it seems to develop to each company, is there a numerical target such as how many models are to be launched?

Higuchi:
I would like to be pardonful in numerical terms, but I would like to develop partnerships with hardware manufacturers and others. But first of all this is the first step, so I believe that if we do not succeed it will not expand or expand next.

Regarding applications, local versions of things that are available in the US, as well as versions for Japan are under development. RTM also solidifies and is at the timing when it can be launched, so it is where we will continue to emphasize from now.

Product information page is below.

Windows Phone IS12T TOSHIBA


Joint new product launch party held on 27th July 2011!

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