Google invests more than $ 100 million in confidentiality at game companies, is it a step to the new service "Google Games"?

ByKeso

It was revealed that Google was conducting expensive investments of secretly more than $ 100 million against game companies.

Apparently it seems to be thinking of entering the game, is it planning to launch as a new service "Google Games"?

Details are as below.Google Secretly Invested $ 100 + Million In Zynga, Preparing To Launch Google Games

According to this article, Google is paying $ 100 million to 200 million (about 8.9 billion - 17.8 billion yen) as the social game production company's "ZyngaThe information that it invested in "multiple media has become clear. Zynga gathered a total of US $ 500 million from venture capital at the end of last year, and SOFTBANK is among the companies that invested, but official announcement has not been made on this investment. And it is believed that Google's investment is also part of this $ 500 million, and this investment is based on Google's own venture capitalGoogle VenturesIt is said that it was done not from Google head office.

Based on these movements, Google will acquire Zynga's solid foundation of social games with this investment, and it is expected that the management of a new service called "Google Games" will start in the second half of this fiscal year. Also, users can use their strengths by logging in to their Google Account to play games,"Social graph"(In other words, a human relations chart) can be completed.

The online payment service is currently "PayPal (Paypal)"Has become the main stream, but this was triggered by"Google CheckoutIt may be considered to replace it. The reason is that Zynga is probably one of the biggest customers in PayPal's customers and the Google side always wants to make "Google Checkout" major.

When I contacted Google and Zynga about this issue, both companies said they were no comments. However, there is also recruitment which is regarded as a recruitment for "Google Games" development, and in the near future it is speculated that a follow-up report about "Google Games" comes in.

AppleFormal announcement of "iPhone OS 4"Google also released an "Game Center", a new feature, and has an SNS function to interact with friends through games, so Google also competes against Android devices with "Join Google Games" I think. Since "Google Games" is a web service, it can be used with the same account on both Android device and PC, so it will be pretty easy to use once it is realized.

Apple's "game center" will be available later this year, so if the timing of "Google Games" service is right, this might be a face-to-face confrontation between Apple and Google .