Sony Computer Entertainment Announces When PS2 is Downed to $ 99

PS2 may be priced downI mentioned in the article earlier, but finally it was announced from Sony Computer Entertainment and it became clear that it will be cut down to 99 dollars (about 9700 yen).

By the way, the PS2 released in 2000 has exceeded 136 million units worldwide by December 2008, it is the largest platform in the home game market, and by the end of 2009 it will be released in North America and Europe Both titles released as exclusive for PS 2 are totally cumulative 1900 titles.

Details of the price reduction are as follows.
"PlayStation 2" North America / Europe Price Revised from April 1 to $ 99 / € 99 | Press Releases | Sony Computer Entertainment

In the US and Europe, we are reducing prices in the US from 129 dollars to 99 dollars (about 12,000 yen to about 9700 yen) in North America and from 129 euros to 99 euros (about 16,000 yen to 12,000 yen) in Europe Then that.

According to SCEA President and CEO Jack Tretton,

"By being accepted by a wide range of users, PS2 was able to reliably achieve the 10-year lifecycle, providing a rallying user experience with a state-of-the-art technology mobilization, strong development With the support behind, it has grown to be a unique platform.Because the demand for PS2 is still strong, with the price setting of $ 99 this time, new users will get closer to various entertainment including games as well as new users As you realize the 10 year lifecycle with PS 2 and led the DVD to the standard format of home entertainment, "PlayStation 3" will also accelerate the BD format and the next 10 years We will offer unprecedented value as a home entertainment for us. "

I say. Furthermore, according to David Leaves who is President and CEO of SCEE,

"PS 2 brings innovative game contents including social games such as" EyeToy "," SingStar "," Buzz! "Series, etc. to a wide range of users, bringing innovation to the game and entertainment industry, We accelerated the spread of DVD format worldwide.With this price revision, we will continue to promote PS2 as a main player of the entertainment market, with strong demand continuing even in the tenth year. I would like to further expand the software title group that attracts you and expand the future of PS2. "

And that. In addition, according to the Nielsen Company's December 2008 survey, PS2 is highly acclaimed by current users as computer entertainment most widely used by users in the home game market, and in 2008, It seems that we achieved the feat of achieving 50 million units for the first time in each European market.

According to Sony Computer Entertainment, "There are no plans for price cuts in Japan"apparently.