Finally clarified the cause of '30 odd person's peculiar odor'

Men started to feel that their body odors changed in their thirties. Focusing on this point, as a result of research conducted by Lion Co., Ltd. Beauty Care Research Institute, it was revealed that substances of "unique Abra-like odor similar to worn-out edible oil odor" characterizing characteristic odor were revealed .

In addition to not only clarifying the cause, he also succeeded in developing ingredients to suppress the odor characteristic of 30-year-old men.

Details are as below.
- "Man's turn" is a turning point for odor! Good news for the odd man's nioi care - "Understanding 30's Honor's peculiar smell" clarified

Approximately 50% of men in their 20s to 50s in Japan, about 40% of young people in their 30s are concerned about their own odor and are clearly different from "nonenal" which is a causative substance of aging odor It seems that I knew that it was a substance.

A specialized researcher evaluated the odor and estimates odor using "smell of sniffing gas" for odorous ingredients extracted from solvents of cotton wool directly wiped off the body trunk of male in their thirties for identification He said that. In short, it is a method by which a special researcher sniffs the odor of the component eluted from "gas chromatography" directly, and evaluates the quality and strength of odor. It seems to be hard.

As a result, sebum secretion was the peak in males in their thirties, and sebaceous glands were present in the body trunk a lot, so sebum secreted from the body trunk was oxidized and partly changed to "pelargonic acid" It is supposed to be guessed and it is said that "Pelargonic acid" is the cause.

And, "Odor peculiar to thirties male" is generated by the oxidation of sebum secreted from the skin, and as a result of evaluating the effect of the antioxidant component on it, as a result of high oxidation inhibition It was found that it had an effect, and furthermore, it was confirmed that odor control effect was obtained by use test by male in 30 's.

Suppressive effect of sebum oxidation of the extract from Ribus porridge


Odor suppression effect of the extract of Lemur beepsa


Incidentally, "Ribasuta extract" is rich in polyphenols and is known to have antioxidant, anti-inflammatory and whitening effects, is used in cosmetics and the like and has an action to suppress the occurrence of body odor It seems that this time will be the first time I have confirmed.

In the future, we are planning to launch products targeted to men in their 30s, by promoting product development using these technologies. What kind of products will appear soon is expected.