Fine for CMs that romantically portrayed the scenes of the two kissing girls



At Singapore, one of the cable television stations "Starhub Cable Vision (SCV)"It was said that a fine of 10,000 Singapore dollars (about 740,000 yen) was imposed by the Media Development Authority (MDA).

The reason is because there were scenes that romantically portrayed the scenes of the two girls who are kissing the contents of the broadcast CM (probably promotional video, PV), as it was a TV advertisement guidelines violation.

Although actual broadcast content could not be confirmed, I could find a PV with a kiss scene that seems to be the original. Details are as below.
Singapore fines cable firm for ad with lesbian kiss

SCV fined S $ 10,000 after airing lesbian kiss in music ad - Yahoo! Singapore News

Asahi.com: Fine for girls kissing Fine 750,000 yen Singapore CM - International

The MDA has announced that the PV of Taiwan's popular singer Olivia Yan who was the problem this time violates the guidelines for banning homosexuals-disallowing commercials, and the full text can be read on the following site.

Media Development Authority - Starhub Cable Vision Fined For Breaching The TV Advertising Code

According to this, what was broadcast was broadcast on MTV Mandarin Channel on 26th and 28th November last year. It seems that it was treated as a violation not only that the kiss scene was not only reflected, but also the lyrics were displayed together in the CM, which promoted the description that the homosexual relation was accepted.

Although StarHub commented as "disappointed" against this subject, we are going to follow this decision.

In addition, PV that seems to be the basis of this CM can be viewed from the following.

in Note,   Video, Posted by darkhorse