Yoshinoya who is strong with beef bowl revival examines price by region

Yoshinoya Holdings announced the other day, according to the August consolidated interim settlement of accounts, it seems that operating profit has more than quadrupled compared with the same period last year due to the effect of beef bowl restoration. In the announcement, it was revealed that it is examining introduction of regional price.

Speaking of regional pricesRegional price of McDonald's with price increase of most storesWill it come to mind, is it that Yoshinoya will follow up as well?

Details are as follows.
Asahi.com: Beef bowl revival with operating profit more than 4 times Yoshinoya, regional price review also - business

According to this article, according to Yoshinoya Holdings' announcement released this time, August consolidated interim settlement of accounts, the effect of "Beef Bowl Resurrection" selling beef bowl 13 hours a day from March this year, Operating income increased 4.3 times to 4.3 billion yen, and net income for the fiscal year was 4.9 times, 1.1 billion yen.

There is no dramatic improvement in the procurement situation of beef which is the key to resuming 24-hour sales of beef bowl, "I want to make it clear by the end of the year", and for regional prices introduced by McDonald's etc., Abe President Jin said he said "I changed from the idea that I have to pay the same price all over the country."

全国一律の価格戦略を転換、値上げスタンスではない＝安部吉野家ＨＤ<9861.T>社長 | Reuters

In addition, according to this article, he said "Regarding price setting by region" according to regional circumstances, while trying to find suitable price range ", he said," I am not standing clearly on the stance of raising price " I said that.

In other words, is it that the price increase width seen in total compared to McDonalds will be smaller? A formal announcement is about to be awaited.