Top 100 brands in the world, Google finally ranked first

Microsoft was ranked first in last year, but this year Google ranked first and Microsoft got back to third place. Again, looking at the worldwide, the Google brand seems to boast overwhelming power now.

So let's see the top 100 brands in the world.
Millward Brown

This ranking is to compare by converting the name recognition, the future prospects etc. of business etc. into monetary value. So, attention should be paid to the ranking of comprehensive economic value as well as its brand name recognition.

■ Top 100 brands in the world
First place: Google 66,434 million dollars (7.8 trillion yen)
Second place: GE (General Electric) $ 61.88 billion (7.3 trillion yen)
3rd place: Microsoft 54.951 billion dollars (6.5 trillion yen)
4th place: Coca-Cola 44.134 billion dollars (5.2 trillion yen)
5th place: China Mobile 41,214 million dollars (4.8 trillion yen)
6th: Marlboro $ 39.166 million (4.6 trillion yen)
7th place: Wal-Mart 36.88 billion dollars (4.3 trillion yen)
8th: Citi 33.76 billion dollars (4 trillion yen)
9th: IBM $ 33.572 billion (3.9 trillion yen)
10th: Toyota 33,427 million dollars (3.9 trillion yen)
11th: McDonald's 33.138 billion dollars
12th place: Nokia 31.67 billion dollars
13th: Bank of America 28,767 million dollars
14th: BMW 25.551 billion dollars
15th: HP $ 24,987 million
16th: Apple $ 24.728 million
17th place: UPS 24.58 billion dollars
18th place: Wells Fargo 24,284 million dollars
19th: American Express $ 23.113 million
20th: Louis Vuitton 22,686 million dollars
21th: Disney 22.572 billion dollars
22nd: Vodafone $ 21,117 million
23rd place: NTT DoCoMo 19.45 billion dollars
24th: Cisco $ 18,812 million
25th: Intel 18,770 million dollars
26th: Home Depot 18.335 billion dollars
27th: SAP 18.13 billion dollars
28th: ​​Gillette 17,954 million dollars
29th: Mercedes $ 17,813 million
30th: Oracle 17.89 billion dollars
31st place: HSBC 17.457 billion dollars
32nd place: Tesco 16,649 million dollars
33rd place: ICBC 16.46 billion dollars
34th: Verizon Wireless $ 16.261 million
35th: Starbucks $ 1657 million
36th: Honda 15,465 million dollars
37th place: Dell 13,900 million dollars
38th place: Bank of China 13,689 million dollars
39th: Royal Bank of Canada 13,624 million dollars
40th: Porsche 13,372 million dollars
41th: Deutsche Bank 13.21 billion dollars
42nd place: Yahoo! 13.2 billion US dollars
43rd: eBay 12,927 million dollars
44th: Samsung 12,742 million dollars
45th: Ford 12,627 million dollars
46th: L'Oreal 12,330 million dollars
47th: Banco Santander $ 1294 million
48th: Pepsi 11,756 million dollars
49th: Carrefour $ 11.71 billion
50th: Merrill Lynch $ 11.555 million
51st: UBS $ 11,591 million
52th: Target $ 11.56 billion
53th: ING $ 11,539 million
54th: Canon $ 11.313 billion
55th: Sony $ 11,888 million
56th: Morgan Stanley $ 11.24 million
57th: Chevrolet 11.22 billion dollars
58th: Nissan $ 11,189 million
59th: Chase $ 11,282 million
60th: Motorola 10,787 million dollars
61th: China Construction Bank $ 10.7 57 billion
62nd: Accenture $ 10,334 million
No. 63: Nike 10.29 billion dollars
64th: Harley-Davidson 10,269 million dollars
65th place: Wachovia 10,035 million dollars
66th: Budweiser $ 9,977 million
67th: Orange $ 9,222 million
68th: Marks & amp; Spencer $ 9.59 billion
69th place: FedEx 9.31 billion dollars
70th: Cingular Wireless $ 9.26 billion
71th place: Siemens 9,111 million dollars
72nd: State Farm $ 8,738 million
73th: H & amp; M $ 8.711 million
74th: JP Morgan 8.49 billion dollars
75th: TIM 8.44 billion US dollars
76th: Goldman Sachs $ 8,239 million
77th: T-Mobile 8,047 million dollars
78th: Colgate $ 7,711 million
79th: Chanel 7,499 million dollars
80th: Subway 7,433 million dollars
81st: IKEA 7,373 million dollars
82nd: Royal Bank Of Scotland 7.2 billion dollars
83rd place: VW (Volkswagen) 7,033 million dollars
84th: Cartier 7,021 million dollars
85th: Hermes $ 6,939 million
86th: Best Buy 6,674 million dollars
87th: Barclays $ 6,612 million
88th: Avon 6,558 million dollars
89th: Gucci 6,524 million dollars
90th place: Zara 6,469 million dollars
91th place: WaMu 6.16 billion dollars
92nd: Amazon 5,964 million dollars
93th: BP 5.931 billion dollars
94th: AIG 5.88 billion dollars
95th: ABN AMRO 5,617 million dollars
96th: Auchan 5.57 billion dollars
97th place: Asda 5,540 million dollars
98th: Lexus 5,421 million dollars
99th: Esprit 5,411 million dollars
100th: Rolex 5,387 million dollars

In the case of companies that do not operate in Japan, it is often the case that you do not know the name at all ... ....